Press release
Connected TV Market Forecast to Grow at a 13.3 % CAGR by 2030
Connected TV Market
The Connected TV Market Industry was valued at 15.42 Billion USD for the year 2023 and is expected to grow at a CAGR of 13.3 % to become a 36.95 Billion USD market by the year 2030.
Connected TV Market Overview:
The Connected TV (CTV) market is experiencing rapid growth as consumers increasingly shift towards on-demand content and personalized entertainment experiences. CTVs, which provide internet connectivity and access to streaming platforms, have transformed traditional TV viewing by integrating apps, gaming, and web browsing on a single platform. This expansion is driven by the growing availability of streaming services and advancements in smart TV technology, catering to the rising demand for more flexible and interactive viewing options.
๐๐จ๐ฎ๐ซ ๐๐๐ฆ๐ฉ๐ฅ๐ ๐๐๐ฉ๐จ๐ซ๐ญ ๐๐ฌ ๐๐ฎ๐ฌ๐ญ ๐ ๐๐ฅ๐ข๐๐ค ๐๐ฐ๐๐ฒ! https://www.maximizemarketresearch.com/request-sample/190016/
Drivers in the Connected TV Market:
The primary drivers of the Connected TV market include the growing global internet penetration and the rising demand for personalized content. Consumers are looking for tailored viewing experiences, and CTVs enable this through data-driven content recommendations. Additionally, the increasing popularity of gaming on connected TVs, due to their large screens and high-quality graphics, is further boosting market demand. Streaming platforms like Netflix and Amazon Prime Video continue to drive CTV adoption by offering diverse, on-demand content.
Connected TV Market Trends:
Key trends in the Connected TV market include the rise of exclusive streaming content and the growing integration of advertising on CTV platforms. As streaming services create original shows and movies, CTVs have become the preferred choice for viewers seeking this exclusive content. Furthermore, advertisers are leveraging advanced targeting capabilities to deliver personalized ads to CTV users, increasing the appeal of connected TVs for both consumers and advertisers.
๐๐๐๐ ๐๐จ๐ซ๐ ๐๐ง๐๐จ๐ซ๐ฆ๐๐ญ๐ข๐จ๐ง? ๐๐ง๐ช๐ฎ๐ข๐ซ๐ ๐๐๐จ๐ฎ๐ญ ๐๐๐ฆ๐ฉ๐ฅ๐ + ๐๐ซ๐๐ฉ๐ก๐ฌ ๐๐๐ซ๐: https://www.maximizemarketresearch.com/inquiry-before-buying/190016/
Connected TV Market Opportunities:
Opportunities in the Connected TV market lie in the expansion of gaming capabilities and the development of more advanced smart TV features. The increasing demand for large-screen gaming experiences presents a significant growth avenue. Additionally, integrating artificial intelligence and machine learning into CTVs to offer enhanced personalized content and smart home connectivity can further tap into consumer preferences, driving future growth in this market.
What is Connected TV Market Regional Insight?
The North American market leads the global Connected TV industry due to high internet penetration and widespread adoption of streaming services. Europe and Asia-Pacific are also seeing significant growth, driven by rising demand for smart TVs and increasing internet accessibility. In Asia-Pacific, countries like China and India are fueling market expansion with a growing middle-class population and an increasing preference for digital content consumption, while Europe benefits from advancements in smart home technologies and streaming services.
๐๐ฎ๐ซ๐ข๐จ๐ฎ๐ฌ ๐ญ๐จ ๐ฉ๐๐๐ค ๐ข๐ง๐ฌ๐ข๐๐? ๐๐ซ๐๐ ๐ฒ๐จ๐ฎ๐ซ ๐ฌ๐๐ฆ๐ฉ๐ฅ๐ ๐๐จ๐ฉ๐ฒ ๐จ๐ ๐ญ๐ก๐ข๐ฌ ๐ซ๐๐ฉ๐จ๐ซ๐ญ ๐ง๐จ๐ฐ:๏ปฟ https://www.maximizemarketresearch.com/request-sample/190016/
Segmentation Analysis of the Connected TV Market
by Device Type
Smart TVs
Set-top Boxes
Streaming Sticks
Gaming Consoles
Media Streaming Devices
by Operating System
Roku OS
Android TV
webOS
Tizen
Fire TV OS
by Screen size
Less than 30 inches
30 inches to 50 inches
50 inches to 70 inches
Above 70 inches
by Screen technology
LED
OLED
QLED
by Resolution Type
4K
8K
1080p
by Sales Channel
Online retailer
Offline retailers
Hypermarkets and Supermarkets
Direct sales
by End-User
Residential
Commercial
Who is the largest manufacturers of Connected TV Market worldwide?
1.Roku (California, United States)
2.Amazon Fire TV (Washington United States)
3.Google Chromecast (California, United States)
4. Apple TV (California, United States)
5. Samsung Smart TVs (South Korea)
6.LG Smart TVs (Seoul, South Korea)
7. Sony Android TVs (Tokyo, Japan)
8. Xiaomi (China)
9.TCL (Guangdong, China)
10.Hisense (Shandong, China)
11.Skyworth (Guangdong, China)
12. Huawei (Guangdong, China)
13. NVIDIA Shield TV (California, United States)
14.Vizio Smart TVs (United States)
15. Panasonic Smart TVs (Osaka, Japan)
๐๐๐ญ ๐๐ข๐ฌ๐๐จ๐ฎ๐ง๐ญ ๐๐ง ๐๐ก๐ ๐๐ฎ๐ซ๐๐ก๐๐ฌ๐ ๐๐ ๐๐ก๐ข๐ฌ ๐๐๐ฉ๐จ๐ซ๐ญ @ https://www.maximizemarketresearch.com/market-report/connected-tv-market/190016/ ๏ปฟ
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Competitive landscape - Market Leaders, Market Followers, Regional player
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Value chain and supply chain analysis
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Lucrative business opportunities with SWOT analysis
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