Press release
Unlocking the Future of Health: Probiotics Market Trends and Key Drivers for 2024
The global probiotics market size was USD 57.80 Billion in 2022 and is expected to register a revenue CAGR of 8.1% during the forecast period. The global probiotics market is experiencing significant growth due to increasing awareness among consumers about gut health, the role of international organizations in Research and Development (R&D) of probiotic products, and rising consumption of probiotics in food and beverages. Consumers are becoming more knowledgeable about the importance of maintaining a healthy gut microbiome, and the regular intake of probiotics, through both food and supplements, is recognized for its positive effects on digestion, nutrient absorption, and immune system function. Probiotics are especially valued for their ability to endure the acidic environment of the stomach and deliver health benefits once they reach the intestines, where they aid in nutrient absorption and contribute to overall gut health.Moreover, the growing popularity of functional foods has driven manufacturers to incorporate probiotics into a wider range of food and beverage products, such as yogurt, cheese, kefir, and other dairy products. These foods not only serve as a rich source of probiotics but also offer additional health benefits, such as aiding digestion, reducing inflammation, and improving bone health. Probiotic strains like Lactobacilli and Bifidobacteria, commonly found in these products, are widely used for their safety and effectiveness, with many being classified as Generally Recognized As Safe (GRAS) in the U.S. market.
Despite this growth, there are challenges associated with incorporating probiotics into functional foods. The viability of probiotic strains can be affected by factors such as acidity, oxygen levels, and processing conditions, which may diminish their health benefits. Manufacturers are continuously developing new technologies to improve the stability and effectiveness of probiotics in these products without compromising their sensory properties.
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One emerging trend in the probiotics market is the increasing prominence of synbiotics, which combine probiotics with prebiotics-non-digestible fibers that promote the growth of beneficial bacteria in the gut. Synbiotics are seen as a promising solution for enhancing gut health and are being introduced into a variety of food and supplement products, such as yogurt, pasta, and beverages.
In terms of market segmentation, the probiotic food and beverages segment dominated the market in 2022, driven by the growing demand for fermented foods and probiotic-enriched dairy products. The probiotic dietary supplements segment is also expected to witness rapid growth, fueled by rising consumer awareness about the health benefits of supplements, including improved digestion, immune support, and weight management.
The market for probiotics by ingredient type is led by the Lactobacilli segment, which accounted for the largest share in 2022 due to its broad range of health benefits, including improving digestion, lowering cholesterol, and treating various infections. The Bifidobacteria segment is also expected to grow robustly, as these bacteria play a key role in digestion and immune system support by fermenting complex carbohydrates and producing beneficial compounds like short-chain fatty acids.
In terms of end-users, human probiotics dominated the market in 2022, driven by their proven health benefits in managing various digestive disorders, boosting the immune system, and treating conditions like diarrhea and irritable bowel syndrome. Meanwhile, the animal probiotics segment is expected to grow rapidly due to its role in improving the health and performance of livestock, particularly in reducing the prevalence of harmful bacteria such as Salmonella and Escherichia coli.
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Probiotics Top Companies and Competitive Landscape
The global probiotics market is fairly fragmented, with many large and medium-sized players accounting for majority of market revenue. Major players are deploying various strategies, entering into mergers & acquisitions, strategic agreements & contracts, developing, testing, and introducing more effective probiotics solutions.
Some major players included in the global probiotics market report are:
Danone
Yakult Honsha Co.,Ltd.
ADM
Nestlé
Hansen Holding A/S
Arla Foods amba
Protexin
Lifeway Foods, Inc.
BioGaia USA
Probi
Jarrow Formulas, Inc.
Natural Factors USA
Nutrition Care Pharmaceuticals Pty. Ltd
Swanson
Winclove Probiotics
DuPont
Bayer AG
MORINAGA MILK INDUSTRY CO.,LTD.
Amway
Probiotics Latest Industry Updates
On 01 July 2022, BioGaia released a probiotic product to boost children's upper respiratory health and fortify their immune systems. The product was developed by BioGaia as a probiotic supplement to standard analgesics. Parents can feed their children the product without worrying about negative side effects, as it is natural and non-invasive. In the USA, the product is sold under the trade name BioGaia Pharentis KIDS. Children can safely take Pharentis probiotic drops since they are free of gluten, lactose, or milk protein.
On 04 March 2022, GoodBelly announced the launch of its GoodBelly Kids drinks and GoodBelly Immune Support probiotics line, which are designed to aid in digestion and improve nutrient absorption for customers of all ages. The company's first multi-serve probiotic beverage created especially for kids, is called GoodBelly Kids. A strong dose of probiotics, which have been demonstrated to improve the immune system and lessen the frequency, duration, and symptoms of colds, may be provided by GoodBelly Immune Support.
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Probiotics Market Segmentation Analysis
For the purpose of this report, Emergen Research has segmented global probiotics market on the basis of type, ingredient, distribution channel, end user, and region:
Type Outlook (Revenue, USD Billion; 2019-2032)
Probiotic Food & Beverages
Dairy Products
Non-Dairy
Cereals
Baked Food
Fermented Meat
Dry Foods
Probiotic Dietary Supplements
Food Supplements
Nutritional Supplements
Specialty Supplements
Infant Formula
Animal Feed
Ingredient Outlook (Revenue, USD Billion; 2019-2032)
Bacteria
Lactobacilli
Streptococcus Thermophiles
Bifidobacteria
Yeast
Saccharomyces Boulardii
Others
Distribution Channel Outlook (Revenue, USD Billion; 2019-2032)
Business-to-Business (B2B)
Business-to-Consumers (B2C)
Supermarkets/Hypermarkets
Pharmacies and Health Stores
Convenience Stores
Online Retail Stores
End User Outlook (Revenue, USD Billion; 2019-2032)
Human Probiotics
Animal Probiotics
Regional Outlook (Revenue, USD Billion; 2019-2032)
North America
U.S.
Canada
Mexico
Europe
Germany
France
U.K.
Italy
Spain
Benelux
Rest of Europe
Asia Pacific
China
India
Japan
South Korea
Rest of APAC
Latin America
Brazil
Rest of LATAM
Middle East & Africa
Saudi Arabia
UAE
South Africa
Turkey
Rest of MEA
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Connecting the Dots: Discovering Associated Market Reports
Probiotics Market Size @ https://www.emergenresearch.com/industry-report/probiotics-market/market-size
Probiotics Market Share @ https://www.emergenresearch.com/industry-report/probiotics-market/market-share
Probiotics Market Trends @ https://www.emergenresearch.com/industry-report/probiotics-market/market-trends
Probiotics Regional Market Demand @ https://www.emergenresearch.com/industry-report/probiotics-market/regional-market-demand
Probiotics Market Analysis @ https://www.emergenresearch.com/industry-report/probiotics-market/market-analysis
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Emergen Research is a market research and consulting company that provides syndicated research reports, customized research reports, and consulting services. Our solutions purely focus on your purpose to locate, target, and analyse consumer behavior shifts across demographics, across industries, and help clients make smarter business decisions. We offer market intelligence studies ensuring relevant and fact-based research across multiple industries, including Healthcare, Touch Points, Chemicals, Types, and Energy. We consistently update our research offerings to ensure our clients are aware of the latest trends existent in the market. Emergen Research has a strong base of experienced analysts from varied areas of expertise. Our industry experience and ability to develop a concrete solution to any research problems provides our clients with the ability to secure an edge over their respective competitors.
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