Press release
Breast Cancer Awareness Month - LINĒIJ™ & ABI FERRIN for the AiRS Foundation of Dallas
FOR IMMEDIATE RELEASELINĒIJ™ x ABI FERRIN
Luxury Handbags Arrive at the ABI FERRIN Flagship Store
Los Angeles, California September 22, 2016 – LINĒIJ™ designer Kipenzi will be holding her first trunk show appearance in Dallas at the ABI FERRIN flagship store located at 3699 McKinney Ave #103, Dallas, Texas, 75204, from Oct 14th to Oct 16th 11am to 7pm - to kick off the Fall /Winter collection and celebrate breast cancer awareness month. A portion of the proceeds benefiting the Alliance in Breast Reconstructive Surgery Foundation (AiRS www.airsfoundation.org), a local breast cancer charity based in Dallas, Texas. LINĒIJ™, a luxury accessories company, is partnering with boutiques across the United States, Europe, and Middle East. ABI FERRIN will be the first retail partnership for LINĒIJ™ in Texas.
A press preview event will be held on Friday, October 14, 2016, with designers Kipenzi Chidinma and Abi Ferrin 1pm to 6pm. In support of Breast Cancer Awareness month, on Saturday, October 15th, ABI FERRIN will donate 20% and LINĒIJ™ will donate a portion of their sales from Saturday to the AiRS Foundation – a non-profit organization dedicated to providing breast reconstruction surgery, after a mastectomy, to women who cannot afford this procedure.
The collaboration between the two designers creates a unique in-store experience for women to meet the designers and have one-on-one style consultations about Fall trends. and what's new for Spring 2017.
About LINĒIJ™: LINĒIJ™ is a luxurious, sustainably sourced, bespoke, handcrafted accessories company with Caribbean influences, and global appeal. We exist to empower all who were told “no” they can’t create the bag of their dreams. The collection is comprised of portfolios, attachés, totes, handbags, weekend bags, and clutches - made from materials that were designated food sources first. LINĒIJ™ is certified through C.I.T.E.S., the U.S. Fish and Wildlife Service, so your new staple accessory can be worn guilt free.
About ABI FERRIN: ABI FERRIN is the versatile and sophisticated fashion brand that offers expertly designed pieces in easy-to-care-for fabrics providing a chic solution for women of all ages and body types. ABI FERRIN’s effortless essentials inspire women to feel confident and beautiful. Celebrated pieces include the renowned Nikki 5-Way Dress that creates five entirely new looks depending on how the garment is draped and the Jan Cape that easily transforms from work meeting to date night. ABI FERRIN is designed and produced in the USA.
About AiRS Foundation: The AiRS Foundation grew out of a 40-year friendship between Janet Denlinger and Morgan Hare, women whose success in business motivated them to find a way to give back to our community. Since their skin care company, Eraclea, was focused on helping women feel and look good, they were searching for a cause to which they could contribute that would help women with their self-esteem. To that end, they asked Dr. Rod Rohrich, the founding Chairman of the Department of Plastic Surgery at the University of Texas Southwestern Medical Center, to suggest ways he felt they could make a difference. He told them about the issues related to breast reconstruction surgery after mastectomy, and that led to the beginning of establishing the AiRS Foundation.
LINĒIJ™ MEDIA CONTACT:
Roger Sanchez
LINEIJ™, Brand Strategy
E: roger@lineij-atelier.com
###
About LINĒIJ™: LINĒIJ™ is a luxurious, sustainably sourced, bespoke, handcrafted accessories company with Caribbean influences, and global appeal. We exist to empower all who were told “no” they can’t create the bag of their dreams. The collection is comprised of portfolios, attachés, totes, handbags, weekend bags, and clutches - made from materials that were designated food sources first. LINĒIJ™ is certified through C.I.T.E.S., the U.S. Fish and Wildlife Service, so your new staple accessory can be worn guilt free.
LINĒIJ™ MEDIA CONTACT:
Roger Sanchez
1619 Poydras St.
New Orleans, LA 70127
LINEIJ™, Brand Strategy
E: roger@lineij-atelier.com
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