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Global beer market soars as U.S., Germany, China, and Brazil lead with premium brews and innovative offerings.

07-26-2024 12:53 PM CET | Food & Beverage

Press release from: Bonafide Research

The global beer market is anticipated to cross USD 945 billion in size with a 6.13% CAGR by 2023-28.

The global beer market is anticipated to cross USD 945 billion in size with a 6.13% CAGR by 2023-28.

Beer is a popular alcoholic beverage enjoyed by a significant portion of the global population. It is a common choice for social gatherings, sporting events, and leisure activities. Beer is often perceived as a refreshing and thirst-quenching beverage. According to the research report "Global Beer Market Outlook, 2028," published by Bonafide Research, the market is anticipated to cross USD 945 billion in size, increasing from USD 663.15 billion in 2022. The market is expected to grow at a 6.13% CAGR by 2023-28. The beer industry has been effective in marketing and promoting beer as a desirable and enjoyable beverage through advertisements, sponsorships, and brand associations, which has contributed to its popularity. Economic growth in countries like China, India, Japan, and Southeast Asian nations has resulted in increased disposable income among consumers. This has led to higher purchasing power and greater affordability for beer, driving consumption. Westernization, urbanization, and exposure to international cultures have influenced consumers' choices, leading to an increased demand for beer. The popularity of beer gardens, pubs, bars, and nightlife establishments has contributed to the growth of the beer market. There is a rising consumer preference for craft and specialty beers, driven by a desire for unique flavors and high-quality brews. This trend towards craft beer has expanded the market as new breweries and innovative products emerge.

Craft beer has experienced a significant increase in demand in recent years. Craft breweries often experiment with different ingredients, brewing techniques, and flavor profiles, resulting in unique and distinctive beers that appeal to beer enthusiasts seeking novel experiences. Craft beer is typically produced in smaller quantities, allowing for more attention to detail and quality control. They are often deeply rooted in their local communities, fostering a sense of pride and loyalty. They offer brewery tours, tasting events, and beer education programs, allowing consumers to learn about the brewing process, beer styles, and the unique stories behind each craft brewery. Lagers are known for their clean and crisp taste, lighter body, and lower levels of hop bitterness. Ales tend to have a wide range of flavors, including fruity, malty, hoppy, and spicy notes. The craft beer movement has played a significant role in the resurgence of ale beer. Large grocery stores and hypermarkets offer a wide selection of beers, including both domestic and international brands. They often have dedicated beer sections or aisles where customers can choose from a variety of beer styles and brands. Specialty liquor stores focus on selling alcoholic beverages, including beer. They typically have a curated selection of craft beers, imported beers, and popular domestic brands.

For more insights: https://www.bonafideresearch.com/product/230529501/global-beer-market

In North America, the United States stands as a titan, with a beer market driven by a thriving craft beer segment that emphasizes unique flavors, innovative brewing techniques, and locally sourced ingredients. Major international brands also maintain a significant presence. Canada complements this with its own burgeoning craft beer industry and a solid base of large-scale breweries, reflecting a balanced market between innovation and tradition. In Europe, the beer market is deeply rooted in rich brewing traditions and diverse consumption patterns. Germany, renowned for its Reinheitsgebot (Beer Purity Law), and Belgium, famous for its Trappist ales and lambics, showcase some of the highest per capita beer consumption rates in the world. The United Kingdom, with its historical ties to ale and stout, is experiencing a revival in craft brewing, which has rekindled interest in traditional and innovative brews alike. The Czech Republic and the Netherlands also contribute significantly to the European beer scene, with the former boasting the highest beer consumption per capita globally. Many beer-drinking cultures, particularly in Europe, have a historical affinity for ale. Countries such as the United Kingdom, Belgium, and Germany have rich brewing traditions, producing renowned ale styles like pale ale, India pale ale (IPA), Belgian ale, and wheat beer.

For more insights on Asia-Pacific: https://www.bonafideresearch.com/product/230529504/asia-pacific-beer-market

The Asia-Pacific region is witnessing a remarkable expansion in its beer market, led by China, Japan, and India. China, the world's largest beer-consuming country, drives the region's growth with a vast and varied market that includes both mass-produced beers and an emerging craft beer sector. Japan's beer industry is characterized by a strong domestic market for both traditional lagers and innovative craft beers, while India is seeing rapid growth due to increasing disposable incomes and a youthful population eager to explore premium and imported beers. Southeast Asian countries, including Vietnam and Thailand, are also contributing to the regional growth with their own vibrant beer cultures. South America presents a dynamic and growing beer market, with Brazil at the forefront. Brazil, one of the world's largest beer markets, features a robust domestic production scene alongside a growing craft beer movement. Other countries in the region, such as Argentina and Colombia, are also experiencing growth, driven by increasing urbanization and a rising middle class. In Africa, the beer industry is expanding, led by South Africa, which boasts a well-established brewing sector. The continent's growth is fueled by rising urbanization, a youthful demographic and economic development, which is driving demand for both mainstream and premium beer products. The Middle East presents a unique beer market landscape, where cultural and religious norms significantly influence consumption patterns. Non-alcoholic beers are particularly popular in this region, with countries like the UAE and Saudi Arabia at the forefront of this segment.

For more insights on China: https://www.bonafideresearch.com/product/6305295004/china-beer-market

The global beer industry is poised for substantial growth, driven by evolving consumer preferences, innovative product offerings, and expanding market opportunities. Forecasts indicate that premiumization will play a significant role, with consumers increasingly willing to pay more for high-quality, artisanal, and craft beers that offer unique flavors and brewing techniques. Additionally, the rise of health-conscious consumers is propelling the demand for low-alcohol and non-alcoholic beers, which are becoming mainstream options in many markets. Technological advancements in brewing and distribution are enhancing production efficiency and enabling the creation of novel beer varieties, including those infused with exotic ingredients or tailored to specific dietary needs, such as gluten-free options. E-commerce and digital marketing are revolutionizing the way beer is sold and consumed, offering breweries direct access to consumers and enabling personalized marketing strategies. Sustainability initiatives are also gaining traction, with breweries adopting eco-friendly practices and packaging solutions to meet the growing consumer demand for environmentally responsible products.

For more insights on United States: https://www.bonafideresearch.com/product/6305295001/united-states-beer-market

Considered in this report
• Geography: Global
• Historic year: 2017
• Base year: 2022
• Estimated year: 2023
• Forecast year: 2028

Regions & Countries covered in the report:
• North America (United States, Canada, Mexico)
• Europe (Germany, United Kingdom, France, Spain, Italy, Russia)
• Asia-Pacific (China, Japan, India, Australia, South Korea)
• South America (Brazil, Argentina, Colombia)
• Middle-East & Africa (UAE, South Africa)

Aspects covered in this report
• Global Beer market with its value and forecast along with its segments
• Region & Country-wise Beer market analysis
• Various drivers and challenges
• On-going trends and developments
• Top profiled companies
• Strategic recommendation

By Product Type
• Lager
• Ale
• Stout & Porter
• Malt
• Others

By Category
• Standard Beer
• Premium Beer

By Packaging
• Bottler
• Canned

By Production
• Macro Brewery
• Micro Brewery
• Craft Brewery

By Distribution Channel
• Off-trade
• On-trade

For more insights on Brazil: https://www.bonafideresearch.com/product/6305295008/brazil-beer-market

Contact us:
Steven Thomas - Sales & Marketing Manager
E-mail: sales@bonafideresearch.com
Asia-Pacific: +91 7878231309
Europe: +44 20 8089 0049
North America: +1 201 793 8545
https://www.bonafideresearch.com/

Bonafide Research is the fastest-growing global market research and consulting company, providing syndicated research reports, customized research reports, and consulting services to a range of verticals. Bonafide Research stands out as a contemporary market research company, renowned for its unparalleled resilience and integrated approach. With an extensive database of more than 14000 reports from 60 countries and expertise across 11 diverse industry domains and even assist the companies in spectrum of services, including designing their market assessment, market entry strategies, and consumer behavior analysis etc. Since last 10 years, we have served close to 1000+ clients and it includes fortune 500 companies across the globe. Bonafide has continuously made efforts to evolve and enhance the report quality with each passing day. Bonafide Research has a strong base of analysts and consultants from assorted areas of expertise who track the latest economic, demographic, trade, and market data globally and help clients make informed business decisions. They periodically update their market research studies to ensure that their clients get the most recent, relevant, actionable, and valuable information for strategy development and to extract tangible results.

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