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Women Intimate Care Wipes Market 2024 - By Size, Industry Analysis, Segmentation And Outlook 2033
Women Intimate Care Wipes Market
As per the report, the women intimate care wipes market size has grown strongly in recent years. It will grow from $5.32 billion in 2023 to $5.64 billion in 2024 at a compound annual growth rate (CAGR) of 6.1%. The women intimate care wipes market size is expected to see strong growth in the next few years. It will grow to $7.18 billion in 2028 at a compound annual growth rate (CAGR) of 6.2%.
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Working Women Demographic Shift Fuels Demand For Intimate Care Wipes Market
An increase in the working women population is expected to propel the growth of the women's intimate care wipes market going forward. The increase in the working women population is driven by higher educational attainment, evolving societal norms, economic necessity, and more significant opportunities for female employment. Intimate care wipes provide working women a convenient and effective solution for maintaining hygiene, freshness, and comfort throughout their busy day. For instance, in July 2023, according to the Ministry of Internal Affairs and Communications, a Japan-based government ministry, Japan's workforce saw a notable increase in the number of employed women, reaching 30.35 million in 2022, indicating a growth of 1.22 million over the previous years. Therefore, an increase in the working women population will drive the development of the women's intimate care wipes market.
Sustainability And Ethics Drive Growth In Women's Intimate Care Market
Major companies operating in the women's intimate care wipes market are focusing on developing sustainable and easy-to-use formulas, such as vegan and cruelty-free intimate care wipes, to meet the increasing consumer demand for environmentally friendly and ethically produced products. Vegan and cruelty-free intimate care wipes are designed specifically for personal hygiene in sensitive areas. They are formulated without animal-derived ingredients and have not been tested on animals, ensuring ethical and environmentally friendly practices throughout manufacturing. For instance, in July 2023, Victoria's Secret, a US-based lingerie, clothing, and beauty retailer, launched the Coconut Milk and Rose Intimate Care Collection, featuring gentle and meticulously formulated products for intimate hygiene. This collection distinguishes itself for its efficacy and adherence to ethical standards, with all items being vegan, cruelty-free, and never tested on animals. The intimate wipes, conveniently packaged for on-the-go use, offer a quick refresh, ensuring confidence and freshness throughout the day.
The women intimate care wipes market covered in this report is segmented -
1) By Product Type: Medicated Wipes, Non-Medicated Wipes
2) By Material: Cotton, Wool, Other Materials
3) By Age Group: 10 To 25, 26 To 40, 41 To 55, 56 And Above
4) By Distribution Channel: Online Channels, Offline Channels
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Major companies operating in the women intimate care wipes market are Procter & Gamble Co., Johnson & Johnson, Kimberly-Clark Corporation, Reckitt Benckiser Group PLC, Hindustan Unilever Limited, Unicharm Corporation, Equate, Marico Limited, Prestige Consumer Healthcare Inc., Burt's Bees, Veeda Inc., Guy & O'Neill Inc., Seventh Generation Inc., Rael Inc., Cetaphil, The Honey Pot Company, Cora life, Sliquid LLC, SweetSpot Labs LLC, Good Clean Love LLC, Biokleen, Sustain Natural LLC, vagisil, Natracare, La Fresh Group Inc
Contents of the report:
1. Executive Summary
2. Women Intimate Care Wipes Market Report Structure
3. Women Intimate Care Wipes Market Trends And Strategies
4. Women Intimate Care Wipes Market - Macro Economic Scenario
5. Women Intimate Care Wipes Market Size And Growth
…..
27. Women Intimate Care Wipes Market Competitor Landscape And Company Profiles
28. Key Mergers And Acquisitions
29. Future Outlook and Potential Analysis
30. Appendix
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