Press release
China Automotive Heads-up Display Market : Growing at a CAGR of 66.67% between 2016 and 2022
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An automotive heads-up display which is also known as an auto-HUD is a transparent display that displays data in the car without requiring users to look away from their usual viewpoints. Automotive HUD displays information onto a transparent screen, a combiner, or windshield. Key applications markets for HUD’s include automotive and aviation industry. The situational awareness and enhance safety margins in automotive and aviation areas are increased due to HUD. HUD’s enable driver to notice the required data without looking down at the dashboard or to another place; hence no focal adjustment of the eyes is required. Combiner, projector unit, display panel, and video generator are some primary components of HUDs.
Key factor driving automotive heads-up display market in China is increasing demand of cars. Car market in China is growing at a rapid pace and it is with 19.41 million cars, an increase of 7.36% compared to 2013. China is the largest producer of mid-size cars worldwide, making it one of the largest addressable mid-size cars HUD markets. With increasing number of installations of cars, demand for Mid-size Car and Premium Car is expected to increase. Moreover, advances in the technology and entry of the new players in the China automotive heads-up display market are expected to lower down the price of heads-up display.
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This in turn is expected to boost the demand for automotive heads-up display market in China. However, high installation cost and uncertain economic conditions across China is expected to hold the growth of automotive heads-up display.
Combiner-projected HUD’s, Windshield-projected HUD’s are the product segment of automotive heads-up display market. Windshield-projected HUDs segment dominated the automotive heads-up display market in 2014 with over 90% share in total market. Windshield-projected HUDs are witnessing strong demand from end users. However, HUDs have low adoption in mid-size cars because of their high cost. But, with developments in display technology and declining ASP of HUDs, it is expected that combiner- projected HUDs will witness an increase in their market share.
Some of the key industry participants in China automotive heads-up display market include Bosch, Continental, Delphi Automotive, Denso, Nippon Seiki, Panasonic, Visteon, Yazaki.
Browse detail report at: http://www.marketresearchstore.com/report/automotive-heads-up-display-market-in-china-36000
This report segments the china market as follows:
China Automotive HUD Market: Product Segment Analysis
Combiner-projected HUD’s
Windshield-projected HUD’s
China Automotive HUD Market: End-user Analysis
Mid-size Cars
Premium Cars
Read Report TOC: http://goo.gl/zkwdOQ
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