Press release
Menstrual Health Apps Global Market Report 2024 - By Trends, Size, Share, Industry Scope, Forecast To 2033
"The new report published by The Business Research Company, titled ""Menstrual Health Apps Global Market Report 2024 - Market Size, Trends, And Global Forecast 2024-2033"", delivers an in-depth analysis of the leading size and forecasts, investment opportunities, winning strategies, market drivers and trends, competitive landscape, and evolving market trends.As per the report, the menstrual health apps market size has grown rapidly in recent years. It will grow from $1.38 billion in 2023 to $1.65 billion in 2024 at a compound annual growth rate (CAGR) of 19.7%. The menstrual health apps market size is expected to see rapid growth in the next few years. It will grow to $3.33 billion in 2028 at a compound annual growth rate (CAGR) of 19.2%.
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Smartphone Adoption Surge Propels Growth of Menstrual Health Apps Market
The rise in smartphone adoption is expected to propel the growth of the menstrual health apps market going forward. Smartphones are handheld electronic devices with a touchscreen display, a built-in operating system, and different software applications. Menstrual health apps are designed to operate on smartphones to improve the accuracy of tracking physical symptoms and activities related to menstrual health. Menstrual health smartphone apps engage users through interactive features, reminders, and personalized insights, enhancing user engagement and encouraging consistent tracking of menstrual health data. For instance, in April 2021, according to the Pew Research Center, a US-based, non-biased research center that provides insights into topics, public opinions, and developments in the United States, the percentage of US citizens who owned a smartphone in 2021 stood at 85%, marking an increase from the 81% recorded in the past two years. Therefore, a rise in smartphone adoption will drive the growth of the menstrual health app market.
Artificial Intelligence Integration Revolutionizes Menstrual Health Apps for Enhanced User Experience
Major companies operating in the menstrual health apps market are integrating advanced technologies such as artificial intelligence (AI) to enhance user experiences, provide more accurate cycle predictions, and offer personalized health insights. Integration of artificial intelligence in menstrual apps incorporates AI-based algorithms and machine learning capabilities to analyze user data, including menstrual cycle patterns, symptoms, and other relevant information, to provide more accurate predictions, personalized health recommendations, and valuable insights to users. For instance, in April 2021, Orchyd LLC, a US-based company that develops women's health and menstrual cycle management applications, introduced a period-tracking app with a connected smart wallet. This app allows users to track their menstrual cycles, ovulation, and overall health using artificial intelligence. It offers alerts for changing period products to avoid toxic shock and provides telehealth features for women's health concerns. The connected smart wallet is synchronized with the app and sends reminders to replace or remove period products. This launch aims to address the needs of the femtech sector and offers a comprehensive solution for menstrual health management, including tracking and product management.
The menstrual health apps market covered in this report is segmented -
1) By Type: Nutrition And Fitness, Menstrual Health, Pregnancy Tracking, Menopause, Disease Management, Other Types
2) By Platform: Android, iPhone Operating System (iOS)
3) By Application: Period Cycle Tracking, Fertility And Ovulation Management, Menstrual Health Management
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Major companies operating in the menstrual health apps market report are Apple Inc., Google LLC, Procter And Gamble, Bayer AG, Garmin Ltd., Planned Parenthood Federation of America Inc., Fitbit Inc., Nordic Semiconductor, NURX Inc., Withings, EHE Health, Ovia Health, Natural Cycles USA Corp, Joii Limited, Flo Health Inc., HealthLynked Corp., Tempdrop Premium, Ava Science Inc., CycleBeads, Glow Inc., Symple Wellness Platform Pte. Ltd., Simple Design Ltd., Kindara Premium, Biowink GmbH, GP International LLC
Contents of the report:
1. Executive Summary
2. Menstrual Health Apps Market Report Structure
3. Menstrual Health Apps Market Trends And Strategies
4. Menstrual Health Apps Market - Macro Economic Scenario
5. Menstrual Health Apps Market Size And Growth
…..
27. Menstrual Health Apps Market Competitor Landscape And Company Profiles
28. Key Mergers And Acquisitions
29. Future Outlook and Potential Analysis
30. Appendix
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The Business Research Company (www.thebusinessresearchcompany.com) is a leading market intelligence firm renowned for its expertise in company, market, and consumer research. With a global presence, TBRC's consultants specialize in diverse industries such as manufacturing, healthcare, financial services, chemicals, and technology, providing unparalleled insights and strategic guidance to clients worldwide.
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