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Mushroom Coffee Global Market Report 2024 by The Business Research Company | Super U; Nutra-Industry CO., Ltd; Rheal Superfoods; NeuRoast LLC; Sollo Food Inc; Foursigmatic LLC; CoffeeTech Industries Inc; Laird Superfood Inc; RYZE Inc; Four Sigmatic Inc

Mushroom Coffee Market Trends

Mushroom Coffee Market Trends

The mushroom coffee market size has grown strongly in recent years. It will grow from $2.56 billion in 2023 to $2.72 billion in 2024 at a compound annual growth rate (CAGR) of 6.4%. The growth in the historic period can be attributed to health and wellness trend, rising awareness of medicinal mushrooms, demand for alternative beverages, sustainability concerns, celebrity endorsements and influencer marketing.

The mushroom coffee market size is expected to see strong growth in the next few years. It will grow to $3.54 billion in 2028 at a compound annual growth rate (CAGR) of 6.8%. The growth in the forecast period can be attributed to continued growth of health-conscious consumer base, expansion of distribution channels, product innovation and diversification, marketing strategies. Major trends in the forecast period include increased product varieties, premiumization, functional ingredients, customization, global expansion.

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Mushroom Coffee Market Major Segments
The mushroom coffee market covered in this report is segmented -

1) By Extract: Lion's mane, Chaga, Cordyceps, Reishi, Other Extracts
2) By Form: Grounded, Powder
3) By Caffeine: Caffeinated, Decaffeinated
4) By Packaging: Sachets, Containers Or Packets, Coffee Pods
5) By Distribution Channel: Supermarkets Or Hypermarkets, Convenience stores, Online

Key Driver - The Growing Influence Of Health Consciousness On The Mushroom Coffee Market

The rising health consciousness is expected to propel the growth of the mushroom coffee market going forward. Health consciousness refers to being aware of and attentive to one's health and well-being. It involves making conscious choices and adopting behaviors that promote physical, mental, and emotional health. The rise in health consciousness is due to increased access to information, growing awareness of lifestyle diseases, a shift towards preventive healthcare, and the aging population. Mushroom coffee appeals to health-conscious consumers seeking alternative ways to support their well-being while still enjoying the ritual and flavor of their favorite morning beverage. For instance, in 2023, according to an online survey among 1,022 Americans ages 18 to 80 by the International Food Information Council, a US-based nonprofit organization, around 52% of Americans reported that they followed a diet or eating pattern in the past year, from 39% in 2021 from the past years. Therefore, rising health consciousness is expected to drive the growth of the mushroom coffee market.

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Prominent Trend - PsyKey Inc. Introduces Functional Mushroom-Infused Coffee

Major companies operating in the mushroom coffee market are developing innovative products, such as mushroom-infused coffee, to stay competitive and meet consumer demand for healthier options. This infused coffee typically refers to coffee blended or infused with extracts or powders derived from mushrooms, such as reishi, lion's mane, or Chaga mushrooms. For instance, in June 2022, PsyKey Inc., a US-based wellness company, introduced its functional mushroom-infused coffee, a unique offering in the market. This product combines the rich taste and aroma of coffee with the potential health benefits of functional mushrooms, providing an exceptional experience for coffee lovers who are also interested in wellness. Additionally, high-quality ingredients, functional benefits, convenient single-serve coffee pods, third-party-tested, quantified, and premium-quality bulk mushrooms.

Mushroom Coffee Market Players
Major companies operating in the mushroom coffee market report are Super U; Nutra-Industry CO., Ltd; Rheal Superfoods; NeuRoast LLC; Sollo Food Inc; Foursigmatic LLC; CoffeeTech Industries Inc; Laird Superfood Inc; RYZE Inc; Four Sigmatic Inc; Eco Organics; Purely Elizabeth; Waka Coffee; Ganoderma Coffee; Your Super; Pure Harmony Foods; Gorilly Goods; NutraCap Labs; Sayan Chaga; Z Natural Foods; Wild Foods Co; Longreen Corporation; Hekate; InstantShroom; Root 2 Rise; Earth Echo Foods; Peak Performance Coffee; Ancient Nutrition; Real Mushrooms; CoffeeBlenders; Alphay

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Largest And Fastest Growing Region In The Market
North America was the largest region in the mushroom coffee market in 2023. Europe is expected to be the fastest-growing region in the forecast period. The regions covered in the mushroom coffee market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

The Table Of Content For The Market Report Include:
1. Executive Summary
2. Mushroom Coffee Market Report Structure
3. Mushroom Coffee Market Trends And Strategies
4. Mushroom Coffee Market - Macro Economic Scenario
5. Mushroom Coffee Market Size And Growth
…..
27. Mushroom Coffee Market Competitor Landscape And Company Profiles
28. Key Mergers And Acquisitions
29. Future Outlook and Potential Analysis
30. Appendix

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The Business Research Company
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Email: info@tbrc.info

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Learn More About The Business Research Company
The Business Research Company (www.thebusinessresearchcompany.com) is a leading market intelligence firm renowned for its expertise in company, market, and consumer research. With a global presence, TBRC's consultants specialize in diverse industries such as manufacturing, healthcare, financial services, chemicals, and technology, providing unparalleled insights and strategic guidance to clients worldwide.

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