Sports Nutrition Market Size, Share, Growth, and Opportunities 2024 - 2031 | Maxinutrition, Glanbia, PepsiCo, GNC Holdings

Market Overview:

The sports nutrition market is estimated to be valued at USD 51.65 Bn in 2024 and is expected to reach USD 93.20 Bn by 2031, growing at a compound annual growth rate (CAGR) of 8.8% from 2024 to 2031.

Market Dynamics:

The demand for sports nutrition products is expected to witness significant growth over the forecast period, owing to growing health consciousness among individuals and rising participation in sports and fitness activities. Additionally, increasing availability of these products through online sales channels and convenience stores is further expected to support the market growth during the forecast period. Furthermore, active promotion of sports nutrition products by manufacturers through various marketing campaigns emphasizing their health benefits is also anticipated to augment the market growth between 2024-2031.

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Sports Nutrition Market Drivers

Increasing Health Awareness and Focus on Fitness Leads to Growth in Sports Nutrition Market

With the rise in chronic diseases and health issues among the population, more people are realising the importance of maintaining a healthy lifestyle. They are becoming more conscious about taking care of their physical and mental wellbeing. As a result, the number of health clubs and gyms has seen significant growth over the past few years. People are dedicating more time for workouts and exercises to stay fit. This growing focus on physical fitness is driving the demand for sports nutrition products that help enhance workout performance and support muscle growth and recovery. Sports supplements containing proteins, vitamins, minerals, and other nutrients are being widely consumed before and after workout sessions.

Sports Nutrition Market Opportunity

Growing Focus on Women-Specific Supplements Presents Lucrative Opportunities

With more women integrating workouts and strength training in their fitness regimes, the demand for women-centric sports nutrition products is surging rapidly. Women have specific nutrient needs differing from men owing to differences in physiology, metabolism, and lifestyle. Their requirements during different phases like pre-menopause, menopause also change. However, for a long time, the supplements available in the market overwhelmingly catered to male athletes. This gap in the market represents a huge opportunity for brands. Formulating supplements customised for women's needs related to protein intake, iron absorption, improving metabolism, and promoting weight management can unlock lucrative prospects. Innovative formulations addressing women's health concerns particularly related to bone health, hormones, and pregnancy can gain widespread popularity.

Sports Nutrition Market Trends

Rise of Plant-Based and Clean Label Supplements

Consumers are increasingly demanding supplements made from natural, plant-based, and vegan ingredients without artificial flavours or preservatives. They are avoiding supplements containing allergens, gluten, lactose, soy or sugar. As a result, the demand for 'clean label' sports nutrition products is rising significantly. Brands are innovating with novel formulations using vegan protein powders from pea, rice and other plant sources. They are offering supplements free of unnecessary fillers, binds and artificial additives. Even mainstream brands are launching 'clean label' sub-brands to capitalise on this trend. The shift towards natural products is also leading to supplements made from superfoods, mushrooms, adaptive botanicals, and probiotics gaining mainstream popularity. This clean lifestyle trend is a key driver shaping the future evolution of the sports nutrition market.

Top Companies Featured in This Report:

★ Maxinutrition
★ Glanbia
★ PepsiCo
★ GNC Holdings
★ Clif Bar & Company
★ The Coca-Cola Company
★ Universal Nutrition
★ Atlantic Multipower UK Limited
★ GlaxoSmithKline PLC
★ Olimp Laboratories
★ Ultimate Nutrition Inc
★ PowerBar Europe GmbH
★ Iovate Health Sciences
★ Quest Nutrition
★ PepsiCo
★ Cliff Bar
★ The Coca-Cola Company
★ MusclePharm
★ The Bountiful Company
★ Post Holdings

Market Segmentation:

By Product Type:

★ By Product Type: Sports Food , Sports Drinks , and Sports Supplements
★ By Distribution Channel: Supermarkets/Hypermarkets , Convenience Stores , Specialty Stores , Online Stores , and Other Distribution Channels

Key Regions/Countries are Classified as Follows:

North America (U.S., Canada, Mexico)
Europe (Germany, U.K., France, Italy, Russia, Spain, Rest of Europe)
Asia-Pacific (China, India, Japan, Singapore, Australia, New Zealand, Rest of APAC)
South America (Brazil, Argentina, Rest of SA)
Middle East & Africa (Turkey, Saudi Arabia, Iran, UAE, Africa, Rest of MEA)
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Reasons to Obtain Our Comprehensive Market Report:

• Conduct an extensive analysis of various aspects of the Sports Nutrition Market utilizing Porter's Five Forces framework.

• Gain insights into the growth rate and market shares of different product types and applications/end-users within the Sports Nutrition Market.

• Explore the Sports Nutrition Market dynamics across different regions through comprehensive regional analysis.

• Assess the impact of Covid-19 on the Sports Nutrition Market with a meticulous research approach.

• Stay updated on the latest developments, market shares, and strategies of key market players within the Sports Nutrition Market.

• Delve into a thorough evaluation of the market strategies, geographical presence, and business segments of the top players in the Sports Nutrition Market.

• Anticipate key challenges, product advancements, and solutions that may influence the market's progression and threats.

Key Questions Answered:

• What was the size of the Sports Nutrition Market in 2021, and what will it be worth by 2030?
• What is the current global scenario for the Sports Nutrition Market?
• What are the optimal business strategies for maximizing growth potential?
• What are the recent trends in the Sports Nutrition Market?
• What is the market share in terms of revenue, sales, and size in specific geographical regions?
• Who are the key industry players in the Sports Nutrition Market?
• Which segments of the Sports Nutrition Market are in high demand?

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