ORRA reinvents earrings with the launch of its Japanese styled folding fan collection

Mumbai: Ear tattoos and make up are all the rage today, yet the humble earring has been creating style statements from time immemorial! Adding a contemporary twist to earrings, ORRA has launched special Japanese styled earrings. A true example of fine Indian craftsmanship, this pair of multi-functional earrings, is inspired from the Japanese folding fan or ‘Ogi’ and can be worn as a both as a chandelier as well as an ear cuff.

Tracing its roots, while for the Japanese, the Ogi came to being as an information device containing various court orders, letters and other such rules and regulations. It was only much later that it was recognized and used as decorative fan art. Understanding the significance that culture has on a variety of elements of fashion today, ORRA has carefully captured the Ogi’s subtle essence while incorporating it into the earring mechanism. While in the chandelier form, the earring showcases its beautiful layers, as an ear cuff, it adorns the entire ear, with a drop shape emerald glistening at the end.

The earrings are studded with 6.71 carats of 922 brilliant cut diamonds, set in a combination of 34.90 grams of 18k rose gold and white gold. The intricate filigree pattern with Indian motifs, adds a more dramatic look to the entire design.

This exquisite piece is available across ORRA’s 32 stores spread across 24 cities around the country. Inquiries can also be made at www.orra.co.in

About ORRA:
ORRA is one of India's finest jewellery retail chains, having spread its glow with 33 stores across 24 cities. It has been at the forefront of design leadership and product innovation with 5 global design centres in Tokyo, Hong Kong, Antwerp, Mumbai and New York.
ORRA’s designs are handcrafted to perfection by master craftsmen who have inherited the centuries-old legacy of jewellery making. ORRA has a host of collections set with brilliantly cut diamonds. While Belgian diamonds have been ORRA’s specialty, the addition of 22kt gold jewellery in 17 of its stores makes ORRA a full service jeweller, offering its customers a choice of the best designs and a total shopping experience.

Solitaires are available in varied cuts and sizes. Innovation is the key to its success and is proven right with the introduction of the ORRA Crown Star, a 73 facet solitaire versus the regular 57 facets. These facets are aligned in perfect proportion to provide maximum brilliance. The accuracy with which the diamond is cut gives it an unmatched brilliance.

11, Atmaram Sawant Rd, Ashok Nagar, Kandivali west
Mumbai - 400101

This release was published on openPR.