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Growth Trajectory of the Probiotics in Animal Feed Market: Trends, Challenges, and Opportunities

05-22-2024 01:06 PM CET | Advertising, Media Consulting, Marketing Research

Press release from: Markets and Markets

Growth Trajectory of the Probiotics in Animal Feed Market:

The probiotics in animal feed market presents significant growth opportunities amidst increasing demand for animal protein, regulatory shifts, and advancements in research and development. Despite regulatory challenges and competition from traditional feed additives, market players are poised to capitalize on emerging trends and expand their presence in key regions. By leveraging the potential of probiotics to enhance gut health and productivity in livestock, the industry can contribute to sustainable and efficient animal agriculture practices globally.

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The probiotics in animal feed market has witnessed substantial growth in recent years, driven by factors such as increasing demand for animal protein, regulatory support, and a shift towards natural alternatives to antibiotics. With the market projected to reach USD 7.1 billion by 2028, it is essential to explore the dynamics, trends, challenges, and opportunities shaping its evolution.

Understanding the Probiotics in Animal Feed Market:

Probiotics in animal feed comprise beneficial microorganisms that promote gut health, enhance immunity, and improve overall well-being in animals. As the global demand for meat and animal products continues to rise, there is a growing emphasis on optimizing livestock health and productivity through natural and quality feed additives like probiotics. This market segment has garnered significant attention, particularly in emerging markets such as Asia Pacific and South America, fueled by increasing production and consumption of compound feed.

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Market Dynamics:


The surge in demand for animal protein and other livestock products serves as a primary driver propelling the adoption of probiotics in animal feed. With projections indicating a 14% increase in meat consumption globally by 2030, livestock breeders are investing in natural feed additives like probiotics to improve animal health and productivity, thereby driving market growth.


Non-standardized international quality regulations pose a significant restraint to the probiotics in animal feed market. Regulatory bodies such as the FDA, WHO, EFSA, and EC impose stringent regulations on the usage of feed additives, including probiotics, leading to discrepancies in regulations across regions. These inconsistencies adversely affect global meat trade and create challenges for manufacturers in ensuring compliance with diverse regulatory frameworks.


The abolition of Antibiotic Growth Promoters (AGPs) presents a lucrative opportunity for probiotic manufacturers. Regulatory bans on antibiotics in animal feed, implemented by entities like the EU and FAO, have propelled the demand for natural alternatives like probiotics. Livestock farmers are increasingly seeking superior-quality feed products enriched with probiotics to enhance animal health and meet regulatory standards, driving market growth.

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The high popularity of other feed additives, such as amino acids, phosphates, and antibiotics, poses a challenge to the widespread adoption of probiotics in animal feed. Despite the proven benefits of probiotics in promoting gut health and improving feed conversion rates, competition from traditional feed additives and consumer preferences for familiar solutions present challenges for market penetration.

Market Ecosystem:

Prominent players in the probiotics in animal feed market, including ADM, Chr. Hansen Holding A/S, Evonik Industries AG, Land O'Lakes Inc., DSM, and Novozymes, boast diversified product portfolios, advanced technologies, and robust global sales and marketing networks. These companies are at the forefront of innovation, driving the development and commercialization of effective probiotic solutions for livestock nutrition.

Market Trends:

Key trends shaping the probiotics in animal feed market include:

- Growing Awareness of Animal Health
- Shift Towards Natural Alternatives to Antibiotics
- Focus on Gut Health Management
- Regulatory Support and Guidelines
- Advancements in Research and Development
- Expansion of Probiotics Applications

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Regional Insights:

Asia Pacific is poised to dominate the probiotics in animal feed market during the forecast period, driven by factors such as population growth, rising disposable incomes, and increased urbanization. Countries like China, India, and Japan are witnessing heightened demand for meat and animal products, driving the need for improved animal health and performance through probiotic supplementation.

Browse Other Related Reports:

Probiotics Market by Product Type (Functional Food & Beverages (FnB), Dietary Supplements, and Feed), Ingredient (Bacteria and Yeast), End User (Human and Animal), Distribution Channel and Region - Global Forecast to 2029

Prebiotic Ingredients Market with Covid-19 Impact by Type (Oligosaccharides, Inulin, & Polydextrose), Application (Food & Beverage, Dietary Supplements, & Animal Feed), Source, Brand, Functionality, Bacterial Activity and Region - Global Forecast to 2027

Mr. Aashish Mehra
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