Expanding Horizons: The Growth Trajectory of the Global Bone & Joint Health Supplements Market

The bone & joint health supplements market has been on a steady rise, driven by various macroeconomic and microeconomic factors across key countries. According to a research report titled "Bone & Joint Health Supplements Market" by MarketsandMarkets, the market was estimated to be valued at USD 11.7 billion in 2022, with projections indicating a surge to USD 17.6 billion by 2027, marking a robust CAGR of 8.5% during the forecast period.

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The demand surge for nutritional supplements, particularly vitamin D, omega-3 fatty acids, calcium, and collagen, has fueled innovations in the sector, propelling the market forward.

Lactose Intolerance: A Catalyst for Calcium Supplement Growth

Calcium, the second-largest market segment by type, is poised to grow at a significant rate of 8.4% during the forecast period. Lactose intolerance has emerged as a major driver for calcium supplements, as individuals with lactose intolerance, constituting a substantial portion of the population worldwide, often face calcium deficiency due to the limited availability of dairy products in their diets.

According to the National Institute of Diabetes and Digestive & Kidney Diseases, lactose malabsorption affects a significant proportion of the global population, particularly in regions like Africa and Asia. In response, healthcare professionals often prescribe calcium supplements, along with vitamin D, to meet daily calcium requirements. Additionally, pregnant women benefit from such supplements, further bolstering market growth.

Capsules: The Preferred Formulation Driving Demand

The capsules segment is anticipated to grow at a robust rate of 8.4% during the forecast period. Consumers widely perceive that nutrients from capsules are better absorbed compared to tablets. Capsules, particularly those made from animal or vegetarian sources, offer ease of swallowing and faster absorption. Moreover, capsule formulations require fewer excipients and manufacturing steps, making them cost-effective for both small and large-scale production. The preference for capsules is also attributed to their quicker efficacy, aiding brand recognition in a competitive market landscape.

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Asia Pacific: Spearheading Growth

The Asia Pacific region is poised to witness the fastest growth during the forecast period. Factors such as the influence of westernization, a burgeoning millennial population, and increasing awareness about the health benefits of functional food products are driving demand for bone and joint health supplements in the region. Additionally, the rising trend of veganism has spurred demand for plant-based supplements, particularly in countries like India, China, Australia, and Indonesia, further contributing to market expansion.

Key Players Shaping the Landscape

Leading players such as Bayer AG (Germany), Procter & Gamble (US), Amway (US), BASF SE (Germany), and Archer Daniels Midland (US) are pivotal in shaping the bone & joint health supplements market, leveraging innovation and strategic initiatives to maintain a competitive edge.

Overall, with evolving consumer preferences, technological advancements, and increasing health consciousness, the global bone & joint health supplements market is poised for sustained growth in the coming years.

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