Global Rum Market: Industry Overview, Share, Trend, Segmentation And Forecast To 2033

The Business Research Company has updated its global market reports, featuring the latest data for 2024 and projections up to 2033

The Business Research Company offers in-depth market insights through Rum Global Market Report 2024, providing businesses with a competitive advantage by thoroughly analyzing the market structure, including estimates for numerous segments and sub-segments.

Market Size And Growth Forecast:
The rum market size has grown strongly in recent years. It will grow from $13.94 billion in 2023 to $14.74 billion in 2024 at a compound annual growth rate (CAGR) of 5.7%. The growth in the historic period can be attributed to strong economic growth in emerging markets, the growing consumer disposable earning, growth of e-commerce, growth in the tourism industry and the advancements in brewing technology.

The rum market size is expected to see strong growth in the next few years. It will grow to $18.05 billion in 2028 at a compound annual growth rate (CAGR) of 5.2%. The growth in the forecast period can be attributed to the growing popularity of flavored rums, the rising popularity of cocktails, the rising population, the rising consumption of alcoholic drinks and the rising demand for gluten-free beverages. Major trends in the forecast period include focus on product innovation, focus on premiumization and craft offerings, focus on heritage and origin, focus on innovation in rum cocktails and mixology, use innovative marketing campaigns and focus on strategic partnerships.

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Market Segmentation:
The rum market covered in this report is segmented -

1) By Rum Type: White Rum, Gold Rum, Dark Rum, Spiced Rum, Other Rums
2) By Nature: Organic Rum, Conventional Rum
3) By Distribution Channel: Offline Trading, Online Trading

Major Driver - Rising Consumer Disposable Incomes Fueling Robust Growth In The Rum Market
The growing consumer disposable earnings are expected to propel the growth of the rum market in the coming years. Disposable income or disposable earnings, often known as disposable personal income (DPI), is the sum of cash accessible to an individual or household after income taxes have been subtracted. Disposable income is a major factor influencing alcohol consumption. Increased disposable income increases rum consumption and boosts the market. For instance, according to the Bureau of Economic Analysis of the US Department of Commerce, a US-based governmental organization that publishes official macroeconomic and sectoral statistics, in the USA, disposable personal income in January 2023 increased to $387.4 billion, a 2.0% increase compared to December 2022. Therefore, growing consumer disposable earnings are driving the rum market.

Competitive Landscape:
Major companies operating in the rum market report are Bacardi and Company Ltd., Diageo PLC, Pernod Ricard, Radico Khaitan, LT Group Inc., Suntory Holdings Ltd, Davide Campari-Milano N.V., Edrington, La Martiniquaise, Remy Cointreau Group, Shanghai Rum Lift Co. Ltd, Shandong Yuncheng Ruisheng Glass Co. Ltd, Kweichow Moutai Co. Ltd., Rum Co. of Fiji, Beenleigh Artisan Distillery, Plantation Rum, Pusser's Rum, The Kraken Rum, Neptune Rm, Duppy Share, Beluga Group, JSC Ussuriyskiy Balsam, Podlaska Wytwórnia Wódek, Polmos S.A., Polmos Lancut, Bayadera Group, Obolon, Deadhead Rum, Ten-to-One, Wilderness Trail Distillery, Richland Rum, Siesta Key Rum, Ron Santa Teresa, Cachaça Leblonare, Destilerías Unidas S.A., Diplomático Rum, Accolade Wines, Halewood International Limited

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Top Trend - Innovation Takes Center Stage As Rum Market Leaders Introduce Premium Offerings
Product innovation is the key trend gaining popularity in the rum market. Major companies operating in the rum market are focused on developing innovative products to strengthen their position in the market. For instance, in March 2023, Bacardi Limited, a US-based privately held, family-run spirits firm launched Bacardí Caribbean Spiced rum, which is the brand's first premium spiced aged product. The heavy-aged rum foundation, which offers the strong smokey flavors of molasses, and the light-aged rum base, together with the mixing of coconut blossom sugar, pineapple, and coconut water, are both used in the Bacardi process to make the Caribbean Spiced rum. Cinnamon and vanilla are also added to the spirit after it has been rested and filtered, followed by another pause and a second polishing filter for transparency and color.

The Table Of Content For The Market Report Include:
1. Executive Summary
2. Rum Market Characteristics
3. Rum Market Trends And Strategies
4. Rum Market - Macro Economic Scenario
5. Rum Market Size And Growth
…..
27. Rum Market Competitor Landscape And Company Profiles
28. Key Mergers And Acquisitions
29. Future Outlook and Potential Analysis
30. Appendix

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