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StorIT and Tintri Sign Distribution Agreement for Middle East and North Africa

05-18-2016 11:20 AM CET | IT, New Media & Software

Press release from: StorIT Distribution

/ PR Agency: OAK Consulting
Claudio Polla of Tintri and Suren Vedantham of StorIT Distribution

Claudio Polla of Tintri and Suren Vedantham of StorIT Distribution

Dubai, UAE, May 18, 2016 – StorIT, the specialist Data Management solutions distributor in the Middle East and North Africa (MENA), today announced that it has signed a distribution agreement with Tintri Inc., a leading producer of VM-aware storage (VAS) for virtualization and cloud environments. As per the agreement, StorIT will promote and distribute Tintri’s entire portfolio of solutions through its extensive channel network of value-added resellers (VAR) and systems integrators (SI) across the Middle East and North Africa (MENA).

Suren Vedantham, Managing Director, StorIT Distribution, said, “We are excited to partner with Tintri, a company which has been at the forefront of innovation in recent times in the areas of data storage for virtualized environments and virtualized infrastructure management. For enterprise customers, Tintri’s technology value proposition provides significant benefits in terms of reduced expenses, increased performance and a drastic drop in management overhead and Tintri’s all-flash storage stands out for its ability to guarantee customers optimum performance of their virtualized applications. By leveraging on our strong channel network, we plan to provide Tintri with an extensive market reach that could secure significant market share and a sustained growth opportunity in the region.”

“In line with our channel expansion plans, StorIT Distribution is the right choice as our distributor for the MENA region. As a specialist VAD, StorIT’s expertise in the data management, cloud and storage domain, will help provide more exposure for Tintri’s highly differentiated storage in the region. With its market expertise, valued-added services, exceptional customer service and a true technical understanding of our products, StorIT will assist us in our efforts to deliver unparalleled value to our customers. We look forward to working closely with the StorIT team to offer our channel partners targeted training, certification and tailored marketing support,” said Eric Berry, Vice President of Global Channels Tintri Inc.

StorIT will work closely with the vendor’s global sales and support teams to ensure its channel partners receive strong pre-sales, marketing, implementation and post-sales services. The goal is to effectively sell Tintri’s VM-aware storage to customers enabling the ability to improve storage efficiencies within their virtualized environments.

About StorIT Distribution fzco:
StorIT is the Middle East’s leading Specialist IT distributor of Enterprise Data Management Solutions. Incorporated in year 2002, StorIT is based out of Dubai, with a branch office in Riyadh, Saudi Arabia.

With active operations spanning more than 12 countries across the region, StorIT works with a wide Reseller Channel Network, comprising Value Added Resellers and Solution Providers, in offering comprehensive turnkey solutions to customers in the SMB, SME and High Enterprise Segments of the market. StorIT’s proven track record, over a period of 14 years, of successfully introducing the very best of breed technology providers of the world to the Middle East market, by establishing and enabling a robust reseller channel that has been a key factor in their rapid growth in the region, has sealed its credentials as one of the most reliable, resilient and far-sighted value distribution organizations in the region.

Supported by enhanced distribution services right from presales consultancy, marketing support, post sales professional services, project financing options through warehousing & logistics hubs in Dubai and Riyadh, StorIT has witnessed stupendous year-on-year growth over a decade by offering great value proposition as a dependable long-term partner to both its vendors and resellers (customers).
For further information, please visit

StorIT Distribution
JAFZA 15 Building 404-405
P.O. Box : 17417 Jebel Ali Free Zone
Dubai, United Arab Emirates
Tel: +971.4.881.9690 | Tel: +971.4.455.2040
Fax: +971.4.887.1637

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