Study by CHD Expert: Expansion of Trade Fairs for Hotels and Restaurants in Germany

In February and March 2008 the German hotel and restaurant managers are keen on trade fairs. In Hamburg, Stuttgart and Berlin four trade fairs invite them to presentations of innovative hospitality goods and new F&B ideas. According to a study of CHD Expert, for 40 percent of the German hotel and restaurants managers the Internorga in Hamburg is the favoured trade fair. With nearly 1,000 suppliers and over 100,000 visits the Internorga is one of the leading trade fairs in Europe.

“For foreign suppliers the expansion of the Internorga in Hamburg on the enlarged fairground and the Intergastra in Stuttgart on a completely new large fairground are interesting places to present their innovative ideas to the German Away-from-Home Market,” Rolf W. Schmidt says. Mr Schmidt is CEO European Business Development of the international market research group CHD Expert. “In addition the ITB Supply, a small special show of the world’s largest tourism trade fair ITB in Berlin becomes more and more important for suppliers,” Mr Schmidt points out.

The Internorga in Hamburg (March 7-12, 2008 – www.internorga.com) is the leading trade fair for the European Away-from-Home Market. 20 percent of the 1,000 exhibitors come from Europe (except Germany) and North America. The new halls on the enlarged fairground in the city centre of Hamburg are totally booked out for the next years. At the same time the Gastro Vision show (March 7-11, 2008 – www.gastro-vision.com) is held at the recently opened Hotel Empire Riverside.

The Intergastra in Stuttgart (March 9-13, 2008 – www.intergastra.de) is held every two years. Next year the trade fair will open on the new large fairground at the airport. 750 exhibitors and nearly 72,000 visitors are expected.

The special show ITB Supply during ITB fair (March 5-7, 2008 – Halls 7.1a and 7.1b – www.itb-berlin.com) becomes more and more important for suppliers. For the next year approximately 30 suppliers are expected to present their innovative ideas beneath the popular so-called hotel halls 8.1 and 9 on the Berlin fairground.

Also interesting for foreign exhibitors is the trade fair “Gaeste” in Leipzig (November 15-18, 2007 – www.gaeste.de). Approximately 19.900 visitors from East Germany and the neighbouring countries made contact with 338 exhibitors and turned “Gaeste 2007” into the most important regional trade fair for hotel and restaurant managers.

Important Trade Fairs for German Hotel and Restaurant Managers
Fair / Date / Number of Exhibitors / Number of Visitors
Internorga Hamburg: March 7-12, 2008/ 976* / 108,459*
Gastro Vision Hamburg: March 7-11, 2008 / 40* / -
Intergastra Stuttgart: February 9-13, 2008 / 728** / 68,240**
ITB Supply (Halls 7.1a/7.1b during ITB fair): March 5-9, 2008 (Trade visitors days: March 5-7, 2008) / 12,879* (ca. 23% Hotels) / 156,206* (108.000 trade visitors)
Anuga Cologne: October 10-14, 2009 / 6,294* / 158,817*
Hogatec Düsseldorf: Sept 28 – Oct 1, 2008 / 520** / 35,152**
Gäste Leipzig: November 15-18, 2009 / 338* / 19,901*
Ambiente Frankfurt/Main: February 8-12, 2008 / 4,597* / 146,697*
BioFach Nuremberg: February 21-24, 2008 / 2,547* / 45,469*
Igeho Basel: November 21-25, 2009 / 832* / 78,052*
Host Milan: October 23-27, 2009 / 2,368* / 129,000*
Equip’Hotel Paris: November 15-19, 2008 / 1,292** / 102,802**

* 2007, ** 2006 / Source: Fair Companies, AUMA

Mr. Rolf Schmidt, rschmidt@chd-expert.com
CHD Expert | Marktplatz Hotel GmbH
Veerser Weg 2b, D–27383 Scheessel / Germany
Tel. +49 (4263) 301 300, Fax +49 (4263) 301 333

Press services:
Mr. Carsten Hennig, presse@chd-expert.de
Tel. +49 (4263) 301 131, Mobile +49 (160) 95837756

About CHD Expert Group: For ten years the CHD Expert Group (CHD) supports the industry in collecting, managing and analyzing business data in the Away-from-Home market. Now CHD Expert Group is recognized as the market’s global leader and hold four million records across Europe and North America. The Away-from-Home Market is enjoying phenomenal growth worldwide.

This release was published on openPR.