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Portable Power Bank Market worth $25.37 billion by 2030, growing at a CAGR of 8.34% - Exclusive Report by 360iResearch
Portable Power Bank Market | 360iResearch
The Global Portable Power Bank Market to grow from USD 14.47 billion in 2023 to USD 25.37 billion by 2030, at a CAGR of 8.34%.
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The portable power bank market constitutes the development, manufacturing, and sale of portable energy storage devices designed to recharge battery-powered electronic devices such as smartphones, tablets, and laptops when away from traditional power sources. These power banks are compact, mobile, and come in various capacities, sizes, and technologies, catering to different consumer needs and preferences. Portable power banks find widespread application across various consumer segments. These portable power banks are widely used across personal use, outdoor activities, and business and professional usage. With the increasing dependence on electronic devices for personal and professional activities, the demand for portable power solutions has surged across all age groups and professional backgrounds. Several factors, including the rising consumption of electronic devices, including smartphones and tablets, advancements in battery technology, rising outdoor activities, and the need for constant connectivity, influence the portable power bank market's growth. Increased capacity and efficiency, coupled with reduced size and weight of power banks, complement the market's growth. Additionally, the emergence of solar-powered and wireless power banks has started reshaping consumer preferences within the market. However, the portable power bank market faces several challenges that could affect its growth trajectory, including the issue of battery degradation over time, the risk of overheating and explosion, and a highly competitive market with the presence of numerous players. On the other hand, the evolving consumer electronics sector presents significant opportunities for innovation and growth within the portable power bank market. With the ongoing trends towards wearable devices, IoT (Internet of Things), and smart devices, the demand for more adaptable and resilient charging solutions is on the rise. Introducing power banks with features such as fast charging, solar charging, wireless charging, and increased longevity can meet rising consumer expectations. Moreover, eco-friendly and sustainable power bank solutions are expected to open new avenues for growth, reflecting the increasing consumer awareness of environmental impact.
The portable power bank market in North and South America shows significant growth, driven by a high demand for mobile devices and an ever-increasing need for on-the-go power solutions. The United States is at the forefront of the adoption of portable power banks in North America due to the high penetration of smartphones and other portable electronic devices. In South America, Brazil and Argentina are witnessing a surge in demand for power banks, propelled by increasing smartphone adoption and a growing population of tech-savvy individuals. In Europe, the market for portable power banks is expanding steadily. The growth is fueled by a rise in outdoor activities such as camping and hiking, alongside a robust increase in the use of smart devices. Nations, including Germany, France, and the United Kingdom, are at the forefront, showcasing high consumer demand for reliable power banks. The European market is also interested in eco-friendly options, driving manufacturers to innovate with biodegradable materials and solar charging capabilities. Consumer demand in the Middle East and Africa is evolving, with a noticeable inclination towards solar-powered devices, owing to the abundant sunlight. The market in these regions is emerging, with significant potential for growth in the mobile accessories sector. The APAC region is experiencing rapid development in the portable power bank market, outpacing other regions due to its vast population and the ubiquity of mobile devices. China and India significantly contribute to this growth due to their massive consumer bases and increasing internet penetration rates. The region's market is characterized by high competition, with consumers showing a preference for high-capacity, fast-charging power banks. Furthermore, the presence of key manufacturers in the region contributes to the availability of cost-effective products.
Market Segmentation & Coverage:
This research report categorizes the Portable Power Bank Market in order to forecast the revenues and analyze trends in each of following sub-markets:
Based on Battery, market is studied across Alkaline, Lithium Polymer, and Lithium-Ion. The Alkaline is projected to witness significant market share during forecast period.
Based on Capacity, market is studied across 10000- 12999 mAh, 13000-15999 mAh, 16000-19999 mAh, 2000 mAh & Above, 5000-9999 mAh, and Less than 4999 mAh. The 16000-19999 mAh is projected to witness significant market share during forecast period.
Based on Distribution, market is studied across Offline Mode and Online Mode. The Online Mode is projected to witness significant market share during forecast period.
Based on Application, market is studied across Digital Camera, Laptop, Portable Media Device, Smartphone, Tablet, and Wearable Device. The Digital Camera is projected to witness significant market share during forecast period.
Based on Region, market is studied across Americas, Asia-Pacific, and Europe, Middle East & Africa. The Americas is further studied across Argentina, Brazil, Canada, Mexico, and United States. The United States is further studied across California, Florida, Illinois, New York, Ohio, Pennsylvania, and Texas. The Asia-Pacific is further studied across Australia, China, India, Indonesia, Japan, Malaysia, Philippines, Singapore, South Korea, Taiwan, Thailand, and Vietnam. The Europe, Middle East & Africa is further studied across Denmark, Egypt, Finland, France, Germany, Israel, Italy, Netherlands, Nigeria, Norway, Poland, Qatar, Russia, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Turkey, United Arab Emirates, and United Kingdom. The Americas commanded largest market share of 36.80% in 2023, followed by Asia-Pacific.
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FPNV Positioning Matrix:
The FPNV Positioning Matrix is essential for assessing the Portable Power Bank Market. It provides a comprehensive evaluation of vendors by examining key metrics within Business Strategy and Product Satisfaction, allowing users to make informed decisions based on their specific needs. This advanced analysis then organizes these vendors into four distinct quadrants, which represent varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital(V).
Market Share Analysis:
The Market Share Analysis offers an insightful look at the current state of vendors in the Portable Power Bank Market. By comparing vendor contributions to overall revenue, customer base, and other key metrics, we can give companies a greater understanding of their performance and what they are up against when competing for market share. The analysis also sheds light on just how competitive any given sector is about accumulation, fragmentation dominance, and amalgamation traits over the base year period studied.
Key Company Profiles:
The report delves into recent significant developments in the Portable Power Bank Market, highlighting leading vendors and their innovative profiles. These include ADATA Technology Co., Ltd., AIGO Electronics Technology Co. Ltd., Ambrane India Pvt Ltd, Amya Technology Co. Ltd, Anker Innovations Technology Co., Ltd., Aukey Technology Co., Ltd., Duracell Inc., FSP Technology Inc., GP Batteries International Ltd, Guangdong Pisen Electronics Co. Ltd, Intex Technologies, iWalk EU, Lenovo Group Ltd., Maxell Holdings, Ltd., Mophie, Inc., myCharge, Omnicharge, Inc., RAVPower by Sunvalley Group, Samsung Electronics Co., Ltd., Shenzhen Hali-Power Industrial Co., Ltd., Shenzhen Koeok Electronic Technology Co.,Ltd, Sony Corporation, Sunvalleytek International Inc., TP-Link Corporation Limited, uNu Electronics, Inc, Vinci Brands LLC, Xiaomi Corporation, and XPAL Power, Inc..
Key Topics Covered:
1. Preface
2. Research Methodology
3. Executive Summary
4. Market Overview
5. Market Insights
6. Portable Power Bank Market, by Battery
7. Portable Power Bank Market, by Capacity
8. Portable Power Bank Market, by Distribution
9. Portable Power Bank Market, by Application
10. Americas Portable Power Bank Market
11. Asia-Pacific Portable Power Bank Market
12. Europe, Middle East & Africa Portable Power Bank Market
13. Competitive Landscape
14. Competitive Portfolio
The report provides insights on the following pointers:
1. Market Penetration: Provides comprehensive information on the market offered by the key players
2. Market Development: Provides in-depth information about lucrative emerging markets and analyzes penetration across mature segments of the markets
3. Market Diversification: Provides detailed information about new product launches, untapped geographies, recent developments, and investments
4. Competitive Assessment & Intelligence: Provides an exhaustive assessment of market shares, strategies, products, certification, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players
5. Product Development & Innovation: Provides intelligent insights on future technologies, R&D activities, and breakthrough product developments
The report answers questions such as:
1. What is the market size and forecast of the Portable Power Bank Market?
2. Which are the products/segments/applications/areas to invest in over the forecast period in the Portable Power Bank Market?
3. What is the competitive strategic window for opportunities in the Portable Power Bank Market?
4. What are the technology trends and regulatory frameworks in the Portable Power Bank Market?
5. What is the market share of the leading vendors in the Portable Power Bank Market?
6. What modes and strategic moves are considered suitable for entering the Portable Power Bank Market?
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