A2 Milk Market Unlocking the Benefits of A2 Milk: A Boon for Infant Health and Development Will Reach at $ 5.74 billion by 2030

The rise in the A2 milk sector can indeed be attributed to the perceived health benefits associated with A2 milk. A2 milk contains only the A2 type of beta-casein protein, whereas conventional milk contains both A1 and A2 types. Some studies suggest that A1 beta-casein may be associated with certain digestive discomforts for some individuals, while A2 beta-casein is believed to be easier to digest.

Market Size-
The SNS Insider report indicates that the A2 Milk Market was valued at USD 1.74 billion in 2022, and it is projected to achieve a market size of USD 5.74 billion by 2030, with a compound annual growth rate (CAGR) of 16.1% expected over the forecast period from 2023 to 2030.

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Key Players:
• Ripley Farms Llc
• Provilac Dairy Farms Pvt. Ltd
• Freedom Foods Group Limited
• Vinamilk
• Erden Creamery Private Limited
• Taw River Dairy
• Urban Farms Milk
• Amul
• Lion Dairy & Drinks

Market Report Scope -
In all parts of the world, milk's health benefits have been well established. However, due to the availability of multiple options, there is a change in milk consumption. There are two major proteins in cow's milk, A1 and A2, which are considered to be healthy among the various milk options. A1-based milk or A1 milk is obtained from cows of Western origin that produce large quantities of milk. There is also a high availability and consumption of A1 milk due to the increased production.

Market Growth Factors -
The growth of the A2 milk sector is driven by the health benefits of A2 milk, outweighing the negative impact of an excessive intake of A1 milk. For infants, A2 milk is good because it stimulates the immune system and provides essential nutrients for proper growth and development. The mother's milk contains A2 protein, which is equal to the mom's milk grade. Due to the similarity of A2 beta casein protein with that in breast, these milks and their derivatives are becoming more commonly used for infant formulae.

Segmentation Analysis -
In 2022, the carton segment is expected to represent over 60.2% of global A2 milk consumption. Carton packaging is safer and more convenient for storing food, as carton packaging protects and offers longer durability of product content into it. The carton is lower in weight and therefore costs less to transport. Due to the significant demand for solid packaging in the dairy products sector around the world, the carton segment accounted for a large part of global market revenues.
In 2022, the segment with the highest revenue share of more than 50.3% was supermarkets & hypermarkets. The type of organized market channels which offer more customer service through the direct sale to consumers of a wide range of FMG products is supermarkets and hyper markets. These stores give buyers the choice of physical inspections and help to generate revenues on the market.

By Form:
• Liquid
• Powder
By Packaging Form:
• Carton
• Bottle
• Others
By Distribution Channel:
• Supermarket & Hypermarket
• Grocery & Convenience Stores
• Online Retail
• Others
By End-Use:
• Liquid Milk
• Infant Formula
• Others

Key Regional Development -
The A2 milk market was dominated by Asia Pacific, which accounted for more than 50.0% of total revenue in 2021 and is expected to grow at a compound annual growth rate of 18.7% from 2022 to 2028. The market revenue is primarily contributed by countries like China, Australia & New Zealand and India. Milk is considered to be the best health product among citizens of all age groups, thus contributing to this market contribution. In addition, the availability of a wide range of breeds of buffalo and cows resulted in sample production of the milk.
From 2022 to 2028, North America is projected to grow at an impressive compound annual growth rate of 19.8%. In view of the large demand for healthy milk in each country, countries such as the United States and Canada will contribute significantly to market growth. This rapid growth is expected due to the increased demand with acceptance of A2 milk as beverages and increased spending from consumers.

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Key Takeaway
The global market for A2 milk is driven by a growing awareness of health and an increasing demand for highly nutritious beverages among the younger generation. At the same time, opportunities for A2 milk production are foreseen to arise due to consumers becoming more worried about their health as a result of increased illnesses such as hypertension and heart diseases. In addition, the increased investments of leading players are expected to be a boost for the market.

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Recent Developments -
In August 2022, the a2 Milk Company (a2MC) is partnering with Kids Can, the top organization in New Zealand that supports underprivileged children. A2MC, as a major partner, will donate $130,000 per year for the first three years to help fund Kids Can's programs and organise staff and friend volunteers in support of its critically important work.
The a2 Milk Company and Lincoln University will work together in May 2022 to launch the new programme for supporting sustainable dairy farming initiatives in New Zealand. The a2 Milk Company and Lincoln University, New Zealand's only specialist land-based university, joined forces to launch The Farm Sustainability Fund today.

Table of Contents
1. Introduction
2. Research Methodology
3. Market Dynamics
4. Impact Analysis
4.1 COVID-19 Impact Analysis
4.2 Impact of Ukraine- Russia war
4.3 Impact of Ongoing Recession on Major Economies
5. Value Chain Analysis
6. Porter's 5 Forces Model
7. PEST Analysis
8. Global A2 Milk Market segmentation, by Form
9. Global A2 Milk Market segmentation, by Packaging Form
10. Global A2 Milk Market segmentation by Distribution Channel
11. Global A2 Milk Market segmentation by End-Use:
12. Global A2 Milk Market, by region/ country
13. Regional Analysis
14. Company Profile
15. Competitive Landscape
16. USE Cases and Best Practices
17. Conclusion

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