Car Care Products Market Size, Industry Trends, Business Growth, Research Report, and Forecast to 2028

According to our new study on "Car Care Products Market Forecast to 2028 - Global Analysis - by Product, Application, Distribution Channel, and Geography," the market is expected to grow from US$ 4,936.87 million in 2022 to US$ 6,748.70 million by 2028; it is estimated to record a CAGR of 5.3% from 2022 to 2028.

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Asia Pacific held the largest share of the car care products market in 2022. The car care products market growth in the region is attributed to rising sales of cars in countries such as India, China, and Japan due to the growing disposable incomes. The market demand for car care products in Asia Pacific is growing along with the number of vehicles and industrialization in the region. Extensive innovation and prototyping from major automakers coupled with consumer preference are a few of the factors driving the car care products market growth. Passenger vehicles are designed and constructed for the carriage of passengers, and with the increasing population in India and China, their demand has grown tremendously. The rising production of two-wheeler, three-wheeler, and four-wheelers has created lucrative market opportunities for car care products in Asia Pacific.

Growth in Asia Pacific Automotive Industry Drives Global Car Care Products Market

The automotive industry is a significant contributor to the economic growth of Asia Pacific, especially India and China. India and China are major producers of automotive and car care products. According to the International Organization of Motor Vehicle Manufacturers, the total vehicle production in China increased from 25.20 million vehicles in 2020 to 26.00 million vehicles in 2021. The total passenger car production in India increased by 28% from 2020 to 2021. Thus, the increasing vehicle production, coupled with the growing need for aftersales services, is expected to boost the demand for car care products in Asia Pacific in the coming years.

Several emerging car manufacturers are focused on the expansion of cost-efficient manufacturing capabilities into the Asia Pacific marketplace. Manufacturers of chemicals and materials are establishing their production units in the region due to the availability of a less expensive workforce compared to other regions. Moreover, increasing consumer spending on car care products and rising preference for Do-It-Yourself cleaning activities and maintenance are anticipated to fuel the car care products market during the forecast period.

Global Car Care Products Market: Segmental Overview

Based on product, the car care products market is segmented into cleaning products, polishing & waxing products, fresheners, and others. The fresheners segment held the largest market share in 2022, and the polishing & waxing products segment is expected to register the highest CAGR during the forecast period. A car air freshener is a small gadget intended to remove unpleasant odors from the car and make the environment more pleasant for its occupants. Manufacturers offer different fragrances, such as sandalwood, jasmine, rose, and lavender, which is influencing the demand for air fresheners. Car air freshener adaptation has expanded over the years due to the availability of various products such as vents & clips, sprays, blocks, gels, hanging cardboard, and paper car air fresheners. Manufacturers continuously innovate advanced products, such as twist gel technology, automatic air fresheners, etc. The demand for these products is high among customers, which led to the dominance of the fresheners segment in 2022.

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Based on application, the car care products market is bifurcated into interior and exterior. The interior segment held a larger market share in 2022 and is expected to register the highest CAGR during the forecast period.  Various products, such as foam, rubbing alcohol, shampoo, and slime, are used to clean the car's interior, such as seats, carpet, and roof liner. Manufacturers have introduced various innovative products, such as slime gel, to clean the interior and electronic appliances of a car. Car cleaning chemicals enable the deep cleaning of interiors by streaking out dirt, residues, and grime that gather on the interior surfaces without affecting the texture of the interior material. Manufacturers are looking to develop biodegradable waterless car wash and eco-friendly car care products to reduce the environmental impact. The growing awareness among vehicle owners about the need for interior care is projected to fuel the car care products market growth for the interior segment.

Based on distribution channel, the car care products market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. The specialty stores segment held the largest market share in 2022, and the online retail segment is expected to register the highest CAGR during the forecast period. With rising per capita income, the inclination to improve the standard of living is influencing the scope of online shopping, which is playing a major role in developing e-commerce platforms such as Amazon, Flipkart, and Walmart. This factor is contributing to the adoption of the e-commerce distribution channel.

In 2021, the economies started reviving their operations, and various industries resumed business activities. As a result, several industries, including the automotive industry, witnessed a recovery in their operations. According to the International Organization of Motor Vehicle Manufacturers, the global sales of all types of vehicles grew from 78,774 million in 2020 to 82,684 million in 2021. Thus, the increased sales of vehicles bolstered the demand for car care products.

Global Car Care Products Market: Competitive Landscape and Key Developments

3M Co, Adolf Wurth Gmbh & Co KG, Sonax GmBH, Soft99 Corp, Shell Plc, Pidilite Industries Ltd, Holt Lloyd International Ltd, Tetrosyl Ltd, Turtle Wax Inc, and Cartec BV are a few of the key players operating in the car care products market. These companies have a wide presence across the globe, which allows them to serve a large number of customers.

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