Email Marketing Market was valued at US$ 1.46 Bn. in 2022. Global Email Marketing Market size is expected to grow at a CAGR of 9.47 % through the forecast period.

Email Marketing Market Report Scope and Research Methodology :

Maximize Market Research Pvt Ltd's latest report utilizes 2022 as the base year for forecasting the Email Marketing Market from 2023 to 2029. The study incorporates real numbers and outputs from key global players, considering trends from the past five years. The impact of the 2020 lockdown is particularly analyzed, recognizing it as an exceptional year.

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Email Marketing Market Dynamics:

The report delves into the dynamics of the Email Marketing Market, emphasizing the significant growth influenced by the COVID-19 pandemic. Industries, particularly IT and telecom, have leveraged email marketing for brand awareness even amid the pandemic. Post-pandemic, the market is anticipated to witness substantial growth fueled by the increasing demand for personalization and innovative concepts.

The Email Marketing Market is propelled by various drivers, including its role as one of the fastest-growing forms of communication. The expanding digitalization and the growing number of internet users contribute significantly to the market's acceleration. Bulk email marketing, targeting, and personalized communication are identified as key drivers, with email marketing software offering an impressive return on investment.

Email Marketing Market Regional Insights:

North America is expected to dominate the market, with a valuation of US$ 393.2 Bn in 2022. The region's active use of email for business and communication propels market growth. The Asia Pacific region is projected to experience rapid growth due to increased internet penetration and IT spending in countries like China and India.

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Email Marketing Market Segmentation:

by Channel

Business to Business (B2B)
Business to Customer (B2C)

by Deployment

Cloud
On-Premises

by Enterprise Size

SMEs
Large Scale

by Application

Email lead generation
Sales reporting
Customer Management
Template management
Reporting and analytics
Others

by Industry

Banking Finance security and insurance
IT and telecommunications
Retail
Information Technology enabled service
Health Care
Consumer goods
Travel
Transportation
Other

Email Marketing Market Key Players:

1. Campaigns (US)
2. Active Campaign, LLC (US)
3. SendinBlue (France)
4. Constant Contact Inc. (US)
5. GetResponse (Poland)
6. Malijet (France)
7. Campaign Monitor (US)
8. Pinpointe On-Demand Inc. (US)
9. HubSpot Inc. (US)
10. Otraport (US)
11. Klaviyo (US)
12. Kevy (US)
13. com Inc. (US)
14. AWeber Communications (US)

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Table of content for the Email Marketing Market includes:

1. Global Email Marketing Market: Research Methodology

2. Global Email Marketing Market: Executive Summary

Market Overview and Definitions
Introduction to the Global Market
Summary
Key Findings
Recommendations for Investors
Recommendations for Market Leaders
Recommendations for New Market Entry

3. Global Email Marketing Market: Competitive Analysis

MMR Competition Matrix
Market Structure by region
Competitive Benchmarking of Key Players
Consolidation in the Market
M&A by region
Key Developments by Companies
Market Drivers
Market Restraints
Market Opportunities
Market Challenges
Market Dynamics
PORTERS Five Forces Analysis
PESTLE
Regulatory Landscape by region
North America
Europe
Asia Pacific
Middle East and Africa
South America
COVID-19 Impact

4. Company Profile: Key players

Company Overview
Financial Overview
Global Presence
Capacity Portfolio
Business Strategy
Recent Developments

Key Offerings:

Past Market Size and Competitive Landscape
Past Pricing and price curve by region
Market Size, Share, Size and Forecast by different segment | 2023-2029
Market Dynamics - Growth Drivers, Restraints, Opportunities, and Key Trends by region
Market Segmentation - A detailed analysis by growth and trend
Competitive Landscape - Profiles of selected key players by region from a strategic perspective
Competitive landscape - Market Leaders, Market Followers, Regional player
Competitive benchmarking of key players by region
PESTLE Analysis
PORTER's analysis
Value chain and supply chain analysis
Legal Aspects of business by region
Lucrative business opportunities with SWOT analysis
Recommendations

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