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BioInformant Partners with Research Product Companies to Target Prospects with Responsive Email Lists

11-20-2007 10:57 AM CET | Science & Education

Press release from: BioInformant

BioInformant Partners with Research Product Companies

BioInformant partners with research product companies to target prospects using responsive email lists. As an informatics company, BioInformant generates unique, highly-targeted lists of prospects based on research focus, site of research, or other search criteria.

While other companies distribute email lists that are sold to hundreds of customers - causing prospects on their lists to become de-sensitized to email marketing - BioInformant uses its internet search capabilities to generate unique email marketing lists on a regular, rolling basis. This allows research product companies to reach prospective customers that are open-minded and receptive.

Moreover, BioInformant’s keyword focused screening allows companies to run email marketing tailored for their specific campaign. This puts products and services in front of researchers who are interested in hearing about them, producing a high return on investment (ROI) for companies using targeted lists.

BioInformant provides email lists ranging from 2,500 to 25,000 address, for research topics that include "Dermatology" or "PCR", as well as for geographic regions that include the United States, South America, & India.

BioInformant’s lists can be used promotionally for either broad (company-wide) or focused (product-specific) email promotion internet marketing.

Email marketing targeted through use of company or product specific keywords allows communication with responsive ("warm") prospects. To learn more about this opportunity to efficiently reach marketing goals at increased ROI, visit www.bioinformant.com/targeted-email-marketing.html.

BioInformant
4622 5th Street
Arlington
www.bioinformant.com

Press Contact:
Dr. Douglas Jactern
Business Development
info@bioinformant.com

BioInformant supports life science clients by providing technology for making profitable business decisions. As one of the first firms to recognize how the Web transformed business decision-making, BioInformant specializes in designing search algorithms that extract information from the internet. We provide email mailing lists for targeting scientists by research area or geographic region, technology for tracking company product citations, competitor and industry monitoring services, and more.

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