India Honey Market to Attain a Valuation of USD 767.6 Million By 2030 | Infinium Global Research

The India Honey Market is abuzz with growth prospects, and a new market research report reveals that it is expected to flourish at an impressive Compound Annual Growth Rate (CAGR) of 11.56% between 2023 and 2030. The increasing demand for natural and organic products in the food & beverage and personal care sectors, coupled with government initiatives to promote beekeeping and honey consumption, are the prime drivers of this remarkable expansion. The India honey market was valued at USD 321.8 Million in 2022 and is expected to reach USD 767.6 Million by 2030 and grow at a CAGR of 11.56% over the forecast period.

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Natural and Organic Trends Fueling Growth

In a world where consumers are increasingly health-conscious, the Indian market for honey is thriving. The trend toward natural and organic products in both the food & beverage and personal care industries is a major catalyst. Consumers are becoming more aware of the potential side effects of synthetic chemicals found in food and personal care products, including allergies, headaches, and even serious conditions such as infertility and cancer. As a result, natural products like honey, which offer numerous health benefits, are being widely adopted in India.

Ayurvedic Medicine and Honey

The growing popularity of Ayurvedic medicine in India is another factor contributing to the honey market's success. Ayurveda, one of the world's oldest medicinal systems, is experiencing a resurgence. Over 80% of Indian households used Ayurvedic products in 2018, according to reports from the Global Ayurveda Summit. Honey plays a vital role in Ayurvedic treatments, used in various products such as cough syrups, immunity boosters, face creams, and more. Its versatility and health benefits make it a key ingredient in this traditional form of medicine.

Caution for Overconsumption

While honey offers numerous health benefits, overconsumption can lead to issues, especially for individuals with diabetes. Like sugar, honey can cause blood sugar levels to rise, so moderation is advised. According to the Rajendra Prasad Centre for Ophthalmic Sciences, an estimated 100 million Indians have diabetes. The negative effects of honey overconsumption are particularly concerning for this demographic.

Government Initiatives Sweeten the Deal

The Indian government recognizes the potential of the honey industry and has introduced various initiatives to promote beekeeping and the consumption of honey. The National Beekeeping and Honey Mission (NBHM) is a central sector scheme approved for the overall development of beekeeping and honey production. Additionally, the government has allocated Rs. 500 crores for beekeeping under the Atma Nirbhar Abhiyan, further sweetening the deal for market players in the Indian honey industry.

Leading Market Players

Prominent companies in the Indian honey market include Dabur India Ltd., The Himalaya Drug Company, Patanjali Ayurved Limited, and Shree Baidyanath Ayurved Bhawan Private Limited. These companies are poised to benefit from the growing demand for honey in India.

With the Indian honey market set to experience a remarkable CAGR of 11.00%, driven by a health-conscious population and government support, the future of this industry looks sweeter than ever.

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Table of Content

Chapter 1 Introduction

1.1 Report Description

1.1.1 Segmentation and Research Scope

1.1.2 Definition, Abbreviations, and Assumptions

1.2 Research Methodology

1.2.1 Methodology

1.2.2 Research Methodology: An Outline

1.3 Research Approaches

Chapter 2 Executive Summary

2.1 India Honey Market Highlights, (USD Million)

2.2 India Honey Market Projection

Chapter 3 Market Overview & Competitiveness

3.1 DRO Analysis

3.1.1 Drivers

3.1.1.1 The rise in the trend of natural and organic products in the food & beverage and personal care industry in India is majorly driving the market

3.1.1.2 The growing popularity of the Ayurvedic medicine system is augmenting the demand for honey in India

3.1.1.3 Increasing adoption of honey in pharmaceuticals owing to its health benefits is further boosting the growth of India honey market

3.1.2 Restraint

3.1.2.1 The negative effect of overconsumption of honey on human health is anticipated to hamper the market

3.1.3 Opportunities

3.1.3.1 Government initiative to promote beekeeping and consumption of honey is expected to offer growth opportunities for the market during the forecast period

3.2 Impact of the COVID-19 pandemic on the India Honey Market

3.3 Marketing strategies for establishing a honey brand

3.3.1 Advertising and Promotion:

3.3.2 Product Diversification

3.3.3 Geographic Diversification

3.3.4 Customer Focus:

3.3.5 Social Media Marketing

3.3.6 Email Marketing

3.4 PEST Analysis of India Honey Market

3.5 Porter's Diamond Model for India Honey Market

3.6 Value Chain-Analysis of India Honey Market

3.6.1 Effect of COVID-19 on India Honey Market Value Chain

3.6.1.1 Honey Producers

3.6.1.2 Honey Processing Units

3.6.1.3 End-Use Industries

3.6.1.4 Wholesalers, Distributors, and Retailers

3.6.1.5 Consumers

3.7 IGR- Growth Matrix Analysis

3.8 Competitive Landscape in the Honey Market

Chapter 4 India Honey Market, By Flavor

4.1 Introduction

4.1.1 Multiflora

4.1.2 Jamun

4.1.3 Tulsi

4.1.4 Other Flavors

Chapter 5 India Honey Market, By End Use

5.1 Introduction

5.1.1 Food and Beverage

5.1.2 Pharmaceuticals

5.1.3 Personal Care and Cosmetics

Chapter 6 India Honey Market, By Distribution Channel

6.1 Introduction

6.1.1 B2B

6.1.2 B2C

6.1.2.1 Convenience Store

6.1.2.2 Supermarket/hypermarket

6.1.2.3 Online

Chapter 7 India Honey Market, By City

7.1 Introduction

7.1.1 Mumbai

7.1.2 Delhi

7.1.3 Kolkata

7.1.4 Chennai

7.1.5 Bengaluru

7.1.6 Hyderabad

7.1.7 Pune

7.1.8 Ahmedabad

7.1.9 Surat

7.1.10 Visakhapatnam

7.1.11 Rest of India

Chapter 8 Company Profiling

8.1 Dabur India Ltd

8.1.1 Overview

8.1.2 Company Snapshot

8.1.3 Financial Snapshot

8.1.4 Product Portfolio

8.2 The Himalaya Drug Company

8.2.1 Overview

8.2.2 Company Snapshot

8.2.3 Financial Snapshot

8.2.4 Product Portfolio

8.2.5 Recent Development

8.3 Patanjali Ayurved Limited

8.3.1 Overview

8.3.2 Company Snapshot

8.3.3 Product Portfolio

8.4 Baidyanath Private Limited

8.4.1 Overview

8.4.2 Company Snapshot

8.4.3 Product Portfolio

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Reasons to Buy this Report:

=> Comprehensive analysis of regional markets of India Honey.

=> Complete coverage of all the product types and application segments to analyze the trends, developments, and forecast of market size up to 2030.

=> Comprehensive analysis of the companies operating in this market. The company profile includes an analysis of the product portfolio, revenue, SWOT analysis, and the latest developments of the company.

=> Infinium Global Research- Growth Matrix presents an analysis of the product segments and geographies that market players should focus on to invest, consolidate, expand, and/or diversify.

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