India Rice Market Size, Share, Price Trends, Industry Analysis and Report 2023-2028

How Big Is the India Rice Market?

The India rice market is projected to exhibit a growth rate (CAGR) of 2.46% during 2023-2028. The increasing consumption of rice, implementation of supportive policies by the Government of India (GoI), rapid expansion of the food and beverage industry, and widespread product availability across online and offline retail platforms represent some of the key factors driving the market.

Industry Overview of India Rice Market

Rice refers to a staple food derived from the seed of the Oryza sativa or Oryza glaberrima plant species. It comprises grains that are small and oblong and comes in a range of colors, including white, brown, and black. It contains various essential vitamins, including thiamine, niacin, and riboflavin, and minerals, including iron, magnesium, and zinc. It also consists of wild rice and arborio rice, which is rich in starch and commonly used in dishes like risotto due to its ability to absorb flavors. It is available in a wide range of varieties, including white rice, basmati rice, jasmine rice, and brown rice, which retains its bran and germ layers, making it more nutritious due to its higher fiber content. It can be directly seeded into the field or transplanted from a nursery, which grows seedlings in a separate area (nursery) and then transplants them to the main field when they are a certain size. It is a high-carbohydrate food that provides energy for daily activities. It is rich in dietary fiber, promoting digestive health and aiding in weight management. It is low in fat and sodium, which can contribute to heart-healthy diets. Furthermore, as rice is widely utilized for the production of rice bran oil, rice flour, rice vinegar, and rice paper, its demand is rising in India.

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Industry Trends and Drivers:

At present, the increasing demand for rice to prepare numerous varieties of dishes and can be paired with numerous types of home-cooked meals, including curries, gravies, stews, and other dishes, represents one of the crucial factors impelling the market growth in India. Besides this, the rising consumption of whole grain and specialty rice varieties which are high in nutrients, is contributing to the market growth in India. In addition, the growing demand for organic rice, which is cultivated without the involvement of synthetic fertilizers and harmful chemicals, is offering a favorable market outlook in India. Apart from this, the increasing popularity of brown rice as a healthy alternative to varieties of white rice among health-conscious consumers and fitness enthusiasts is supporting the growth of the market. Additionally, the rising adoption of sustainable agricultural practices for enhancing productivity and ensuring food security is strengthening the market growth in India. Moreover, the increasing number of e-commerce platforms selling various types of packaged rice and delivering them to the doorstep of buyers is propelling the growth of the market in the country. Furthermore, the rising integration of innovative practices in post-harvest handling, storage, and transportation to reduce post-harvest losses and enhance the overall quality of rice is bolstering the market growth in India.

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What Is Included In Market Segmentation?

The report has been segmented the market into following categories:

Product Type Insights:
• Regular
• Aromatic

Type Insights:
• Red Rice
• Arborio Rice
• Black Rice
• Grain Fragrance Rice
• Brown Rice
• Rosematta Rice
• Grain Parboiled Rice
• Sushi Rice
• Others

Grain Size Insights:
• Long Grain
• Medium Grain
• Short Grain

Distribution Channel Insights:
• Offline Stores
• Online Stores

Regional Insights:
• South India
• North India
• West and Central India
• East India

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