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How to boost your eCommerce sales

05-15-2023 03:17 PM CET | Business, Economy, Finances, Banking & Insurance

Press release from: YourRetailCoach Dubai

Retail and eCommerce consultants Your Retail Coach, in its recent communiqué, has highlighted five specific action areas for eCommerce businesses ( https://www.yourretailcoach.ae/services/e-commerce-online-stores/ ) to achieve stability and growth in sales. The details follow.

Fine-tune value proposition
What constitutes value to customers does not remain constant. Even a small change is capable of making customers shift their brand choices or purchase destinations. Therefore, value propositions cannot remain static. Testing and experimenting with smaller changes is a good approach here.

Improvise value chain
If a business is unable to sell online or is having difficulties selling online, the reasons may be hidden in the value chain. If any supplier or service provider is missing on operational standards, it carries a bearing on the value delivered to customers and eventually, on the eCom sales. The situation may call for changes that may range from informal requests to formalised enforcement.

Use SOPs for ECommerce Operations Planning
Not having proper eCommerce SOPs hampers the quality of both inbound and outbound business operations. Inefficiency in any process carries a chain reaction which then enters the business cycle affecting the entire value chain and leading to poor sales. That is why having professional SOP solutions ( https://www.yourretailcoach.ae/services/sop-development/ ) are important for eCommerce management (operations).

Social Advertising Strategy
Today, social commerce is an integral element of almost every eCommerce sales strategy ( https://www.yourretailcoach.ae/services/e-commerce-online-stores/ ). Are the target audiences actively present on the chosen social platforms? What metrics or parameters are applied to measure performance? Are the right types of content being used for different platforms? These and many other relevant insights help eCommerce brands strike the right note with customers to increase eCommerce sales.

ECommerce Automation Strategy
If there is any golden rule for eCommerce automation, it is to go for the maximum possible level. There is no plausible reason to be not doing that. It makes the value chain faster and renders superior experiences to customers both in terms of brand association and executing the shopping journey.

Details on YRC's eCommerce consulting services and solutions are available at: http://www.yourretailcoach.ae/contact-us/

YourRetailCoach Dubai
Marina Plaza
Al Marsa St
Dubai Marina
Dubai
United Arab Emirates (UAE)
Phone: +91-9860-426-700
Email: consult@mindamend.net

YRC is a Management Consulting Firm with its presence across India & Dubai.

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