Press release
Serious Games Market Size 2023-2028: Report by Growth, Trends and Demand
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What are serious games?
Serious games enable players to engage in endeavors which allow them to practice various skills and achieve goals besides enjoying a leisure activity. They are immersive, engaging, and promote learning and behavioral change. Serious games offer an improved learning experience, a safe virtual environment, rewards, and story progression or other feedback systems. They teach specific subjects through gamified exercises, simulations, training, research, and planning. Serious games find widespread applications across several sectors, including education, healthcare, aerospace, defense, retail, media and entertainment, etc.
What are the growth prospects and trends in the serious games industry?
The growing popularity of mobile-based educational activities is among the primary factors driving the serious games market. Besides this, the escalating demand for virtual reality (VR), which creates a realistic environment for training and development of employees in organizations, is further augmenting the market growth. Moreover, the positive refurbishment and user engagement of serious games are also catalyzing the global market. Apart from this, various benefits are offered, such as self-monitoring, negotiation, enhanced problem recognition, and decision-making, which are acting as significant growth-inducing factors. Additionally, the increasing expenditures on healthcare, defense, and education across countries are also stimulating the market growth. Furthermore, the emerging digitalization trends and the rising usage of social media networks are expected to bolster the serious games market in the coming years.
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Serious Games Market 2023-2028 Competitive Analysis and Segmentation:
Competitive Landscape With Key Players:
The competitive landscape of the global serious games market has been studied in the report with the detailed profiles of the key players operating in the market.
Some of these key players include:
Grendel Games, LIB Businessgames B.V., MPS Interactive Systems Limited (MPS Ltd.), Applied Research Associate Inc., BreakAway Games, Cisco Systems Inc., Designing Digitally Inc., Diginext SRL (CS Communication & Systèmes), Serious Games Interactive, Totem Learning, YES!Delft, etc.
Key Market Segmentation:
The report has segmented the global serious games market based on gaming platform, application, industry vertical and region.
Breakup by Gaming Platform:
• Smartphone
• Console
• PC
• Others
Breakup by Application:
• Simulation and Training
• Research and Planning
• Advertising and Marketing
• Human Resources
• Others
Breakup by Industry Vertical:
• Education
• Healthcare
• Aerospace and Defense
• Government
• Retail
• Media and Entertainment
• Others
Breakup by Region:
• North America
• Asia Pacific
• Europe
• Latin America
• Middle East and Africa
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Key highlights of the report:
• Market Performance (2017-2022)
• Market Outlook (2023-2028)
• Porter's Five Forces Analysis
• Market Drivers and Success Factors
• SWOT Analysis
• Value Chain
• Comprehensive Mapping of the Competitive Landscape
If you require any specific information that is not covered currently within the scope of the report, we will provide the same as a part of the customization.
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