A Comprehensive Study Exploring RFID Market | Key Players Profiles: NXP Semiconductors, Inc, Smartrac N.V,, RFID4U, Impinj, Inc,

Radio Frequency Identification (RFID) is a form of wireless communication, which uses tags in order to track the details of the objects. The benefits offered by the RFID to organisation are eliminating the human error, securing the data from unauthorized access, and minimizing overhead expenses. Increasing adoption of advanced technologies such as Real Time Location Systems (RTLS), sensor networks, Internet of Things (IoT), radio frequency identification devices (RFID) help in increasing the security of the data from the cyber threat. This features help in controlling the data loss and securing the data from unauthorised access. Hence, this factor will positively help in fuelling the growth of the market.

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Increasing adoption of Internet of Things (IoT) is one of the major factor driving growth of the market.

Increasing adoption of IOT in the various verticals such as manufacturing, healthcare, retailers and many others is one of the major factors driving growth of the market. Increasing adoption of advanced technologies such as sensor, smart devices, robots and many more in the various verticals has positively uplifting the adoption of IOT in the various verticals, which in turn is driving the growth of the market. For instance, according to the Coherent Market Insights, in 2016, the market size of IoT connected device were US$ 17.69 billion and it is grown up to US$ 20.38 billion in 2017, worldwide. Increasing focus of the various verticals towards increasing the profit by controlling the wastage of resources is increasing the adoption of IOT among verticals. As in the IOT environment the components are required in order to perform communication between the devices and objects. Thus, objects are augmented with the RFID tags in order to allow the object to communicate information such that organisation will able to utilize those information in the decision making for increasing the performance of the organisation. RFID helps organizations to increase profit by controlling cost, resources and time by providing the real time traceability, identification, communication, and locations about the resources and people. Therefore, these factors are expected to propel growth of the RFID market size.

Global Radio Frequency Identification (RFID) Market: Key Players

The industry is marked by the presence of many global vendors, such as Alien Technologies, Honeywell International, Inc, NXP Semiconductors, Inc, Smartrac N.V, and Zebra Technologies. Some other prominent players include RFID4U, Tibco Software, Mojix, Inc, Impinj, Inc, and TIBCO Software, Inc. The key players of the market such as Alien Technologies, Honeywell International, Inc and among others adopted the new product development strategy in order to gain the competitive edge in the market. For instance, in April 2014, Alien Technology, industry leader of the Radio Frequency Identification (RFID) Ultra High Frequency (UHF) products and services introduced the two UHF Passive RFID Tags for the Consumer Electronics applications. The major benefits offered by these tags are less power consumption and small size, which in turn helps in increasing the performance of the applications. Thus, introduction of new product is expected to provide growth opportunities to market players by increasing the offerings for the customer.

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