Playout Automation and Channel in a Box Market : Market Players Leveraging on Growth Opportunities | Harmonic, Inc., Pebble Beach Systems., Evertz., Cinegy LLC, Imagine Communications., Grass Valley Canada, PlayBox Technology (UK) Ltd., Pixel Power Ltd.

Technology such as Channel in a Box and playout automation allows broadcasters to fully automate their media operations. Broadcasters can now provide real-time, high-quality audio and video while streamlining their media operations and controlling several channels at once thanks to technology. Broadcasters may produce content more quickly, effectively, and affordably by using Playout Automation and Channel in a Box to automate tasks like scheduling, playout control, asset management, and media delivery. The demand for streaming services is rising, there is a rise in the number of international content distribution channels, and more. The demand for Playout Automation & Channel in a Box is being driven by these along with other causes. Broadcasters can now manage and deliver material more quickly, conveniently, and affordably thanks to the emergence of Playout Automation and Channel in a Box, which has completely changed the media landscape.

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The marketplace for Playout Automation & Channel in a Box is forecast to increase at a compound annual growth rate (CAGR) of 15.3% throughout 2021 and 2028, reaching an estimated market price of $46.46 bn. Growing consumer demand for video-on-demand, the need to optimize content delivery, an increase in the number of digital TV channels and subscribers, improvements in streaming technology and services, and the rising use of cloud-based solutions are the main drivers of this expansion (VOD). Consumers are also looking for new methods to get information as 5G networks to start to appear and the number of internet-capable devices rises. Depending on the channel, the market is split into categories for single-channel and multiple-channel sales. Due to the expanding demand for content delivery optimization and the rising popularity of advanced streaming technologies and services, multiple channels are predicted to hold the biggest market share of these over the projected period.

The growing popularity of video streaming services and video-on-demand content among consumers is likely to boost the market share of the foreign broadcast segment. The industry is additionally anticipated to profit from the expansion of high-speed internet service options, which allow users to simultaneously stream material on several devices. Due to the rising popularity of streaming services like Netflix and Hulu, the entertainment sector is anticipated to have the largest market share. In addition, the industry should gain from the rise in the global production of television programmes and motion pictures.

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The introduction of a new satellite, GSAT-43, in January 2022 is anticipated to significantly fuel the expansion of the Playout Automation and Channel in a Box market. The demand for Playout Automation and Channel in a Box solution is anticipated to increase as a result of this launch by giving broadcasters additional chances to produce creative content and expand their audience.
Manufacturers, broadcasters, and other participants in the media and entertainment business will have a fantastic opportunity to learn about the potential and advancements in the Playout Automation and Channel in a Box Market in March 2022 at the annual industry event NAB Show.

Amsterdam is scheduled to host the International Broadcasting Convention (IBC) in May 2022. In the Playout Automation and Channel in a Box Market at IBC, exhibitors are anticipated to present brand-new and cutting-edge goods and services. The upcoming year will be fascinating for producers of Playout Automation and Channel in a Box solution because of these significant occurrences.

The launch of the World Broadcasting Congress (WBC) in Barcelona in October 2022 is anticipated to give the Playout Automation and Channel in a Box Market an even bigger boost. To explore the most recent advancements in the Playout Automation and Channel in a Box market, WBC will bring together manufacturers, distributors, buyers, and other industry stakeholders.

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