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Sales Of Citrus Fiber Is Expected To Reach US$ 550 Million By The End Of 2032

01-31-2023 10:07 AM CET | Advertising, Media Consulting, Marketing Research

Press release from: Fact.MR

A fresh fact According to an MR analysis on the citrus fibre industry, sales will have surpassed US$ 92 million by the end of 2018 after growing at a solid 4.3% year-over-year over 2017. The report emphasises how the clean label movement and the health & wellness craze are boosting the impact of health-conscious customers on the rising use of citrus fibre in packaged foods.

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Citrus fibre is becoming more well-known as a natural specialty food ingredient that is frequently used as an emulsifier and water-binding agent in a variety of food products, including beverages, sauces and seasonings, sweets, meat and dairy products, and baked goods. A growing number of food manufacturers are substituting fats and artificial additives since modern consumers are becoming extremely meticulous about contents of packaged food products before making a purchase.

Rising Demand For Citrus Fiber

The demand for citrus fiber is on the rise due to its many health benefits. Citrus fiber is a dietary fiber derived from the pith of citrus fruit, and it is rich in both soluble and insoluble fibers. It can help to reduce cholesterol levels in the body, improve digestive health, and prevent constipation. It is also high in antioxidants and has anti-inflammatory properties. Furthermore, it can help to regulate blood sugar levels and reduce the risk of certain cancers. As such, it is becoming increasingly popular among health-conscious consumers, who are opting for natural alternatives to processed and artificial food ingredients. With the growing awareness of its health benefits and its wide range of applications, the demand for citrus fiber is expected to continue to rise in the coming years.

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The positive growth parameters of the citrus fiber market are mainly attributed to a number of lucrative trends, such as

• growing adoption of insoluble dietary fiber in a wide range of food products
• citrus fiber manufacturers introducing innovative product portfolios to suit different food applications
• favorable regulatory framework by governing organization complementing adoption of citrus fiber to replace artificial food ingredients
• clean label movement supporting the use of citrus fiber as stabilizer and emulsifier in beverages
• citrus fiber market players putting efforts into capturing untapped opportunities in the rapidly-growing pharmaceuticals industry

Bakery Products - The Largest Application Segment in the Citrus Fiber Market

Citrus fiber products find multifold applications in the food & beverage industry, as they benefit various food & beverage products through nutritional improvements and textural enhancements. The Fact.MR study reveals that bakery is the largest application of citrus fiber in the food & beverage industry, as the adoption of citrus fiber in bakery products has increased significantly over the past few years.

Bakery product manufacturers are adopting citrus fiber to replace egg or oil, as citrus fiber provides natural emulsification and better functionality to bakery products. Additionally, cost-saving benefits of using citrus fiber are further expanding the scope of the bakery applications of citrus fiber, thereby mushrooming the growth of the citrus fiber market in the bakery product industry.

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Citrus Fiber Market Leaders Foray into the Pet Food Segment to Strengthen their Position across Industrial Sectors

The Fact.MR study finds that Tier I manufacturers of citrus fiber account for a significant revenue share in the citrus fiber market, making it a moderately consolidated market. With the help of advanced biotechnologies and patented manufacturing procedures, frontrunners in the citrus fiber market continue to consolidate their position in the market. Leading manufacturers in the citrus fiber market are adopting innovative strategies to improve their industry-wide foothold by boosting innovation.

Citrus fiber market leaders are recognizing the potential for demand upsurge for citrus fiber in the pet food industry due to the recent trend of humanization in pet care. Citrus fiber market leaders are aiming to capitalize on the lucrative growth prospects of the exploding pet care industry by introducing citrus fiber, which is suitable for various pet food products and can improve the quality and nutrition of pet food.

Fiberstar Inc., a Brazilian citrus fiber manufacturer, recently introducing a new citrus fiber - Citri-Fi® 150 - that can improve nutrition and quality of pet food products. Another leading manufacturer in the citrus fiber market that reaffirms the popularity of this trend is Cargill Inc., as the company recently completed the acquisition of animal feed business of Southern States Cooperative, Inc. in the U.S. Leading stakeholders in the citrus fiber market are planning their upcoming strategies to offer their flagship not only in the F&B space but also in the pet food industry in the coming future.

The Fact.MR study also provides insight on the futuristic outlook of the citrus fiber market. The study opines that the citrus fiber market will continue to grow at a healthy 4.3% value CAGR throughout the forecast period 2018-2028.

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