Pretzel Market to Reach US$ 9.1 Billion by 2028, Propelled by the Shifting Tastes and Preferences of Consumers

According to the latest report by IMARC Group, titled "Pretzel Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028", the global pretzel market size reached US$ 7.4 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 9.1 Billion by 2028, exhibiting a growth rate (CAGR) of 3.32% during 2023-2028.

A pretzel represents a brittle, crisp, dough-based baked bread with a twisted-knot shape. It is made from cassava flour, cane sugar syrup, yeast, cauliflower, salt, corn starch, and canola oil. Pretzel is a rich source of folate, iron, and niacin which play a vital role in digesting and metabolizing proteins, fats, and carbohydrates, lowering the risk of cardiovascular diseases, and reducing cholesterol levels. Therefore, they are increasingly being preferred by the young population as manufacturers are introducing new products in various shapes and sizes, such as sandwiches, sticks, poppers, and minis. As a result, pretzels are extensively available across supermarkets, convenience stores, hypermarkets, specialty stores, online channels, etc.

As the novel coronavirus (COVID-19) crisis takes over the world, we are continuously tracking the changes in the markets, as well as the purchase behaviors of the consumers globally-our estimates about the latest market trends and forecast values after considering the impact of this pandemic. These observations will be integrated into the report.

Request Free Sample Report (Exclusive Offer on this report): https://www.imarcgroup.com/pretzel-market/requestsample

Industry Growth:

The rising change in the tastes and preferences and the busy lifestyles of individuals has created a high dependency on convenient snacks, which are among the primary factors driving the pretzel market. Besides this, the launch of various products by the leading manufacturers with several flavors, including butter, honey mustard, barbecue, parmesan, and garlic, and the introduction of frozen variants that do not require any preparation are further augmenting the market growth. Moreover, the growing popularity of all-natural, cholesterol-, trans fat- and gluten-free pretzels fortified with essential vitamins and minerals, owing to the increasing number of health-conscious consumers, is also catalyzing the global market. Apart from this, the expanding food industry and the wide availability of these bread across various food service establishments and retail outlets are acting as significant growth-inducing factors. Furthermore, the development of innovative and unique packaging solutions with resealable lids that aid in preserving the freshness and extending the shelf-life of the contents is anticipated to propel the pretzel market over the forecasted period.

Ask Analyst for Instant Discount and Download Full Report with TOC & List of Figure: https://www.imarcgroup.com/pretzel-market

Key Segmentation:

Competitive Landscape with Key Players:

• Johnson Auntie Anne's
• Boulder Brands
• ConAgra Foods
• Frito-Lay
• Herr Foods
• Intersnack
• J & J Snacks
• Mars
• Mr. Pretzel
• Old Dutch Foods
• Philly Pretzel Factory
• Pretzels Inc.

Breakup by Content:

• Salted Pretzels
• Unsalted Pretzels

Breakup by Type:

• Hard
• Soft

Breakup by Packaging Type:

• Bags
• Boxes
• Containers
• Others

Breakup by Distribution Channel:

• Supermarkets and Hypermarkets
• Convenience Stores
• Specialist Retailers
• Online Retailers
• Others

Breakup by Region:

• North America
• Europe
• Asia Pacific
• Middle East and Africa
• Latin America

Key Highlights of the Report:

• Market Performance
• Market Outlook
• Porter's Five Forces Analysis
• Market Drivers and Success Factors
• SWOT Analysis
• Value Chain
• Comprehensive Mapping of the Competitive Landscape

Note: If you need specific information that is not currently within the scope of the report, we can provide it to you as a part of the customization.

Other Reports of IMARC Group:

• https://www.imarcgroup.com/chatbot-market
• https://www.imarcgroup.com/green-packaging-market
• https://www.imarcgroup.com/interactive-whiteboard-market
• https://www.imarcgroup.com/non-destructive-testing-inspection-market
• https://www.imarcgroup.com/telecom-api-market
• https://www.imarcgroup.com/healthcare-biometrics-market

Contact Us:

IMARC Group
30 N Gould St, Ste R
Sheridan, WY (Wyoming) 82801 USA
Email: Sales@imarcgroup.com
Tel No:(D) +91 120 433 0800
Americas:- +1 631 791 1145 | Africa and Europe :- +44-702-409-7331 | Asia: +91-120-433-0800, +91-120-433-0800

About Us:

IMARC Group is a leading market research company that offers management strategy and market research worldwide. We partner with clients in all sectors and regions to identify their highest-value opportunities, address their most critical challenges, and transform their businesses.

IMARC's information products include major market, scientific, economic and technological developments for business leaders in pharmaceutical, industrial, and high technology organizations. Market forecasts and industry analysis for biotechnology, advanced materials, pharmaceuticals, food and beverage, travel and tourism, nanotechnology and novel processing methods are at the top of the company's expertise.

This release was published on openPR.