Women Health & Beauty Supplements Market Hitting New Highs By 2028 | by Herbalife International of America Inc, GNC Holdings Inc, Nature's Bounty Co

New Jersey, United States - Analysis of Women Health & Beauty Supplements Market 2022 to 2028, Size, Share, and Trends by Type, Component, Application, Opportunities, Growth Rate, and Regional Forecast

From 2022 to 2028, the market for women's health and beauty supplements is projected to increase at a compound annual growth rate (CAGR) of 4.8%, from a market size of USD 55.4 billion in 2021. The market is being driven by a number of factors, including the expanding middle class, the rising prevalence of various nutritional deficiencies in women, the increased accessibility to supplements, the availability of multiple products, and the expanding number of distribution channels & advertising tactics used by major brands. The COVID-19 pandemic has also raised consumer awareness of the importance of taking care of one's own physical, mental, and emotional needs.

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The popularity of numerous health and beauty supplements increased as a result. Vitamins, minerals, and herbal supplements are now being used by consumers to increase immunity. In a 2021 WHO survey on dieticians' eating patterns during the pandemic, 88.9% of the participants thought that healthy eating would have a favourable effect on how the COVID-19 illness developed. 94.5% of the individuals used dietary supplements to fight the infection, with fish oil (81.9%) being the most popular. The survey also revealed that women consumed twice as many functional meals as men did. Additionally, the market is expanding due to the rising number of cases of nutritional inadequacies in women.

For instance, a study released in 2020 found that Chinese women of reproductive age had an anaemic prevalence of nearly 20%. Pregnant women had a 22% prevalence of these conditions, while non-pregnant women had a 19% prevalence. In addition, the rising popularity of beauty products is accelerating the market growth. According to the report, 90% of American women who use cosmetics for beauty goals currently take a daily vitamin or mineral for general health. The main actors driving growth are those creating new products to meet consumer demand. For instance, Herbalife Nutrition introduced Herbalife Skin LycoGlow, a supplement for skin health, in July 2021.

Division segment:

The global market has been further divided based on products into proteins, omega-3 fatty acids, botanicals, vitamins, minerals, enzymes, probiotics, and others. In 2021, the section selling vitamins had the greatest proportion, exceeding 36.00%. The rising prevalence of a healthy lifestyle, longer life expectancies, and a focus on preventative treatment to save money on costly medical expenses can all be related to the high share. Additionally, it is projected that the market would rise due to the rising demand for vitamin supplements from pregnant women who are anaemic or women who are vitamin D deficient.

By applications: Due to the presence of a sizable consumer base and the availability of a variety of supplements for different conditions, such as prenatal, postnatal, bone & joint health, immune system, and digestive system health, the women's health application segment dominated the global market in 2021 and accounted for the maximum share of more than 68.00% of the global revenue. Additionally, a rise in the requirement for nutrients, particularly during the prenatal, premenstrual, and perimenopause periods, and an increase in the occurrences of women experiencing various nutritional deficiencies are some of the factors contributing to the segment's big share.

Age group insights: The global market has been further divided into age groups of 15 to 30 years, 30 to 50 years, 50 to 70 years, and over 70 years. In 2021, the market segment for those aged 31 to 50 dominated the world and accounted for more than 41.5% of total sales. The high rate of supplement use and high spending power among women in this age group can be blamed for this. Women in this age range are also eager to spend money on cosmetics like skin care and anti-aging goods.

Regional analysis:

In 2021, the Asia Pacific region held the greatest market share, contributing 38.6% of worldwide revenue. The main drivers influencing market expansion include the availability of a wide range of products, the existence of local producers of supplements and raw materials, growing consumer awareness, an ageing workforce, an increase in the prevalence of diseases, and high levels of disposable income. Additionally, the regulatory environments in nations like China and Australia have improved, which has increased sales of dietary supplements there and boosted regional market expansion.

During the projection period, the Middle East & Africa region is predicted to develop at the quickest CAGR due to the region's nutritional deficits and increased health and well-being awareness. Since there are more pharmacies and chemists in the area, it is simple to get vitamins and dietary supplements. Additionally, throughout the course of the forecast period, the market for beauty supplements in the region is anticipated to rise as a result of the increased visibility of important beauty supplement brands on social media platforms.

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Competitive analysis:
Some of the key players operating in the global women's health and beauty supplements market are:
• Herbalife International of America, Inc.
• GNC Holdings, Inc.
• Nature's Bounty Co.
• Bayer AG
• Garden of Life (Nestle)
• Suntory Holdings Ltd.
• Taisho Pharmaceutical Co., Ltd.
• Swisse Wellness Pty. Ltd
• Pharmavite LLC
• Pfizer, Inc.

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This release was published on openPR.