Global Anthocyanin Market Is Projected To Expand At A CAGR Of 4.3% By 2032

Expanding at a CAGR of 4.3%, the global anthocyanin market is projected to increase from a valuation of US$ 338.6 million at the end of 2021 to US$ 527.8 million by 2032.

The use of anthocyanin in the food and beverages industry is expected to increase at a higher CAGR of 4.8% from 2022 to 2032. Considering worldwide regulatory organizations' approval as an effective and beneficial ingredient, anthocyanin has acquired universal recognition in the food & beverage industry.

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Key Segments Covered in Anthocyanin Industry Research

Anthocyanin Market by Source :

Fruits
Vegetables
Legumes & Cereals
Other Sources

Anthocyanin Market by Application :

Food & Beverages
Pharmaceutical Products
Personal Care
Other Applications

Anthocyanin Market by Sales Channel :

Direct Sales
Distributors/Suppliers
Online Sales

Anthocyanin Market by Region :

North America
Europe
Asia Pacific
Latin America
Middle East & Africa

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Competitive Landscape

Top companies in the anthocyanin market are expected to focus on developing products that meet customer needs over the forecast period. Innovative advertising and marketing methods are improving market penetration in narrow niches. To boost customer base and market share, social media channels are likely to be employed extensively.

Prominent anthocyanin producers are focused on creating novel analytical techniques for identifying and quantifying anthocyanin in plant materials. Partnerships, mergers and acquisitions, joint ventures, and expansion of existing facilities are projected to be some of the key strategies used by prominent market players to enhance their market share over the coming years.

For instance :

In April 2021, Chr. Hansen Natural Colors acquired SECNA Natural Ingredients Group, integrating it into its portfolio.
In July 2019, DDW The Color House acquired the DuPont Natural Colors Business - a part and parcel of DuPont Nutrition & Biosciences.

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The global Anthocyanin Market report answers numerous pertinent questions, some of which are:

What are some of the latent areas of investments in the Anthocyanin Market?
Which region is expected to emerge as showing the most attractive growth rate during the forecast period and which factors will be crucial to its growth?
What trends are likely to change the status quo of the positions held by leading players of the Anthocyanin Market in the not-so-distant future?
Which product/service/technology segments holds game-changing potential to dramatically shape the competitive dynamic in the Anthocyanin Market?
What are the strategies adopted by top players to retain their stronghold in the Anthocyanin Market?
Which strategic moves will new entrants adopt to gain a strong foothold in the Anthocyanin Market?

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This release was published on openPR.