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Think big. Start small. Scale fast.

10-01-2013 05:42 PM CET | IT, New Media & Software

Press release from: celum GmbH

State of the art user interface for different devices

State of the art user interface for different devices

celum is proud to announce a major extension to its product portfolio with the release of celum IMAGINE 2013.3 and its Special Edition (SE). The flagship enterprise rich content management product celum SYNERGY is also being extended by a SE version to make it available for new client segments. The two variations allow customers to think big and map out their Digital Asset Management strategy for the next years with celum’s enterprise level products. While the Special Editions provide the same feature set of celum IMAGINE and celum SYNERGY, they allow to start small with fewer users, then scale fast along emerging needs and upgrade to the larger versions in a quick and simple way.

“We are very excited that for the first time smaller and medium sized companies or just smaller projects to centrally manage their digital assets and rich content have the opportunity to get access to our great products at very competitive rates, as perpetual or annual license plans. This will definitely create a stir in the DAM market and be a great benefit for existing and new celum clients” says Michael Kraeftner, CEO.

The celum IMAGINE 2013.3 release comes with a brand new look and feel. With a state of the art user interface (UI), it avoids aggressive contrasts making it more pleasant for extended work periods. Visual effects, borders and gradient shapes are reduced to achieve a structured and clear UI.

With the celum SYNERGY 5.5 release, celum introduces a unique Social Media Content Management Solution, which provides an end-to-end functionality for central asset management, content distribution as well as rich media experience. The Universal Content Suite (UC.suite) helps our customers to get important channels like Facebook, Twitter, YouTube, web shops, and websites finally under control. An other nice feature is the duplicates check for the web upload. The server side duplicate handling compares newly uploaded Asset with existing Assets within the system. The duplicate handling prevents from uploading identical files into the Upload Basket, warns when uploading files that have similar matching Assets within celum SYNERGY and the uploaded files can then easily be used as new versions of matching Assets.

celum mobile 2.1 comes in parallel to the two product releases and brings the mobile application to the iPad. Optimized browsing and Detail View allow using the advantage of larger screen resolution.

For further product information please visit www.celum.com.

celum is the leading software vendor for product and brand identity solutions. celum products automate and accelerate communications-, marketing- and sales processes, reducing costs and helping clients achieve greater flexibility in day-to-day operations. Over 580,000 users, from more than 650 organizations in 32 countries, rely on celum software to deliver true efficiency in digital asset management.
Find further information at www.celum.com.

celum gmbh
Birgit Weigelhofer
Passaustraße 26, 4030 Linz, Austria
media@celum.com
www.celum.com
+43 (0) 732 71 65 29 0

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