2022 Customer Communications Management (CCM) Industry Trends Technology Survey Results
As a result of this expertise, Macrosoft conducted the CCM industry trends survey during the first two weeks of March 2022. A total of 253 individuals from more than 88 identified companies participated in the survey. There was a total of 11 questions.
Based on the broad participation, and low dropout rate, it is believed that the results are highly accurate and represent a significant portion of the industry.
Select Survey Findings
1. More companies are transitioning from having separate CCM platforms to a single cross-channel, integrated CCM platform.
2. Organizations are trying to avoid a one-size-fits-all batch approach when communicating with their customers. Trends are to communicate on the channel desired by a customer, at the time and in the format desired by the customer.
3. For many companies, the major impediment of migration to a single CCM platform is legacy systems are too tightly integrated with other applications.
The complete report download, and an interactive reporting portal can be found at
Macrosoft is available to provide an industry expert who can present these results as requested to industry user groups.
Direct Questions about this survey and request for speaking engagements to
2 Sylvan Way 3rd Floor
Parsippany, NJ 07054
Macrosoft Inc delivers high-quality, cost-effective, full lifecycle solutions to complex software development projects. Resulting in over 25 years of successful engagements and over 400 professionals working for an exceptional client list. Macrosoft's highly qualified professional development teams address the entire development lifecycle. Starting from business process engineering and system architecture design through final system hosting and maintenance. Furthermore, Macrosoft Inc maintains a leading edge in software technology to design new systems efficiently. Subsequently we then successfully integrate the new system capabilities in complex business and IT environments. We have a strong combination of business experience and technological expertise. This provides our clients the best-in-class solutions in software development projects.
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