Rice Bran Oil Market | Size, Growth, Trends And Forecast 2022-28

Precision Business Insights published a research report on "Rice Bran Oil Market: By Application (Food & Beverages, Cosmetics, Others), By End User (Super & Hyper Markets, E-Commerce, Others) - Global/Region/Country Forecast to 2028"

Rice bran oil is an edible vegetable oil derived from the rice's outer brown coat. It is high in vitamin E, antioxidants, & natural bioactive phytoceuticals such oryzanol, tocopherols, tocotrienols, as well as lecithin, and has a moderate flavour and neutral taste. It has a light texture and is quite adaptable. It has delicate flavours, is ideal for high-temperature cooking, and may easily be combined with less stable oils. As a result, it's used in a variety of culinary methods, including stir-frying, deep-frying, sautéing, and sizzling.

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Because of its mild flavour, neutral taste, and high nutrient content, rice bran oil is encouraged due to rising consumer health consciousness and high demand for nutritional & fat-free cuisine. The market's growth is accelerated by the numerous application areas, promotional activities, and strong penetration in both established and developing regions. Rice Bran Oil consumption has been encouraged by regulatory organisations, which has fuelled market expansion. The World Health Organization (WHO) and the American Heart Association, for example, have recommended the use of Rice Bran Oil, claiming that its combination of monounsaturated, polyunsaturated, and saturated fats is far safer than most other vegetable oils. However, similar to other healthy edible oils, Rice Bran Oil's appeal among consumers may limit market growth.

Based on Application, the Rice Bran Oil Market is categorized into nutraceutical, food & beverage, animal feed, and others. Based on Distribution Channel, the Rice Bran Oil Market is divided into Online & Offline. The Offline Distribution Channel dominates the market. The demand for personal store assistants has a significant impact on consumers' willingness to test new products. As a result, corporations can introduce their items in hypermarkets and supermarkets. The online category is expected to grow at the fastest rate due to the increasing popularity of e-commerce sites and the increasing number of manufacturers launching their own websites, which are fuelling the segment's growth.

Due to substantial rice production bases in several Asian countries, the Asia Pacific accounts for a considerable share of the market. Furthermore, due to increased demand as a result of growing healthcare awareness and understanding about the product benefits, North America is expected to grow at the quickest CAGR over the estimated period. Furthermore, key manufacturers are launching new goods in expanding areas such as Europe and America, which will propel the sector forward.

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There are several industry players working in the Rice Bran Oil Market, which include Ricela Health Foods Ltd., Kamal Solvent Extractions Pvt. Ltd., BCL Industries Limited, SVROil, Vaighai Agro, P. Refinery Pvt. Ltd., 3F Industries Ltd., Sethia Oils Limited, Jain Group of Industries

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