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Catagonia Capital invests into the Usability Test Platform UI-Check from Berlin

03-01-2013 03:32 PM CET | IT, New Media & Software

Press release from: Catagonia Capital GmbH

Catagonia Capital, the early stage investor and company builder from Berlin, focused on mobile and web-based technologies, announces an investment into UI-Check (www.ui-check.com). The investment, made together with WestTech Ventures and Möller Ventures, is a six-figure amount as part of a business angel round. The founding team has been active in crowd testing for a year and plans to expand to establish usability testing in Online Marketing. Team, business model and service convinced Catagonia who have already successfully used the product for one of their portfolio companies. The service is fully digital, focused on B2B markets and therefore a perfect match to Catagonia Capital’s investment strategy. The requests for a usability test in specific fields are dealt with by the crowd who tests the website, summarizes test results and checks quality of tests within the crowd. The user feedbacks are sent directly to customers after the tests as evaluation including speech and video. This approach allows for a significant uplift in user experience and conversion rates. „Every company needs a quick, direct and objective user feedback, to optimize their products for user friendliness. Such a service would have been extremely helpful to me in the past as a manager responsible for the global introduction of Nokia maps to launch much more quickly.“, says Dr. Ralph Eric Kunz, Founder and Managing Partner Catagonia Capital, regarding the investment.

About Catagonia Capital: As one of Germany’s top internet and mobile venture capital and consulting firms we are your partner for starting and growing your business. We invest in software and service companies that make use of online and mobile technologies with disruptive business ideas and the potential to redefine established markets. We actively support our founding teams with resources and comprehensive knowledge as well as established companies in launching and spinning in internet and mobile technology business models.

Andreas Harting
Managing Partner

Catagonia Capital Ltd.
Rosenthaler Straße 42
10178 Berlin

Tel. +49 30 398 213 030
Fax +49 30 398 213 031
E-Mail: andreas.harting@catagonia.com
www.catagonia.com

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