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EINSTEIN BROS. BAGELSⓇ LAUNCHES FRESHEST AT-HOME BAGELS, TAKE & TOAST™ LINE, IN WALMART STORES

01-11-2022 10:05 AM CET | Leisure, Entertainment, Miscellaneous

Press release from: Einstein Bros. Bagels

/ PR Agency: Snackbox
EINSTEIN BROS. BAGELSⓇ LAUNCHES FRESHEST AT-HOME BAGELS,

LAKEWOOD, Colo. (January 10, 2022) – Einstein Bros. Bagels® is making its famous bagels more available than ever, bringing the innovative Take & Toast™ Bagels to shelves of the world’s largest retailer, Walmart, in more than 3,500 locations nationwide.

The country's favorite bagel shop has developed a first-of-its-kind bagel offering for the grocery store space, made to be enjoyed right in your home kitchen for the freshest bagel possible. Take & Toast Bagels are the closest and most convenient at-home option that lives up to the famous Einstein Bros Bagels bakery experience, perfect for those who crave Einstein Bros Bagels but do not live near a bakery or simply don’t want to leave the house for a fresh-baked bagel.

“Through our partnership with the world’s largest retailer, we can now offer our iconic, fresh bagels inside Walmart stores across the country so consumers can experience craveable, fresh-from-the-oven bagels from the comfort of their homes,” said Ernie Mattin, head of consumer packaged goods, Einstein Bros. Bagels. “We take bagel innovation seriously in our bakeries and we are proud to offer that same fresh-baked bagel experience at home, ensuring everyone can have a taste of America’s best bagels. Our Take & Toast Bagels have no artificial flavors, colors, preservatives or high-fructose corn syrup, making them the best off-the-shelf option to get your bagel fix.”

The bagels will be available in five-packs of the most popular flavors: Plain, Everything, Cinnamon Raisin, Asiago.

“Walmart is committed to bringing innovative ideas and breakfast offerings to our stores, and the addition of Einstein Bros. Take & Toast Bagels is just one way we’re doing so this year,” said Raven Washabaugh, Associate Merchant, Breakfast, Walmart. “Bringing the new bagels to Walmart shelves across the country allows our guests to get a taste of delicious, fresh Einstein Bros. Bagels from the comfort of their homes.”

Take & Toast Bagels are baked in Einstein Bros. Bagels ovens and crafted to be finished at home in consumers’ own toasters or ovens, allowing for a bakery-quality bagel that isn’t dried out or overcooked.

For more information on Take & Toast Bagels, visit www.einsteinbros.com/takeandtoast.

Einstein Bros. Bagels
555 Zang Street, Suite 300
Lakewood, CO 80228

Media Contact:
Jamie Hooker, Snackbox
512-657-4737
jamie@snackbox.us

About Einstein Noah Restaurant Group, Inc.
Einstein Bros.® Bagels is part of the Panera Brands family, a leading quick-casual company also known for Bruegger’s Bagels®, Noah's New York Bagels® and Manhattan Bagel® brands. Einstein Bros. Bagels is a neighborhood bakery that's always baking up a new way to bagel. Known for its fresh-baked bagels available in a variety of flavors and premium double-whipped shmears, Einstein Bros. Bagels also serves gourmet bagel sandwiches, coffee, espresso, sweets and snacks. Einstein Bros.® Bagels is proud to be the largest bagel retail company in America with more than 700 locations in 40 states and the District of Columbia. To learn more, visit www.EinsteinBros.com.

About Walmart
Walmart Inc. (NYSE: WMT) helps people around the world save money and live better - anytime and anywhere - in retail stores, online, and through their mobile devices. Each week, approximately 220 million customers and members visit approximately 10,500 stores and clubs under 48 banners in 24 countries and eCommerce websites. With fiscal year 2021 revenue of $559 billion, Walmart employs 2.2 million associates worldwide. Walmart continues to be a leader in sustainability, corporate philanthropy and employment opportunity. Additional information about Walmart can be found by visiting corporate.walmart.com, on Facebook at facebook.com/walmart and on Twitter at twitter.com/walmart.

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