Point Of Sale Terminal Market Growing By 13.29% Global Share, Industry Trend, Deep Players Analysis, Revenue, COVID-19 Impact and Recovery, Supply, Development Growth, Upcoming Demand, Regional Outlook till 2025 | Verifone, PAX, Ingenico

Point of sale terminals or PoS terminals are electronic appliances that are used at retail points to conduct card payments. PoS terminals are mostly used by the retail, e-commerce, hospitality, entertainment, warehouse, and healthcare sectors. As of 2020, the retail and e-commerce sectors were the leading adopters of PoS solutions in India. Together, they occupied around 40.10% of the total PoS terminal market in terms of market revenue.

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Companies covered

• ePaisa Services
• Ezetap Mobile
• MobiSwipe
• Mswipe
• Pine Labs Finance
• Ingenico
• PAX
• PayU Payments
• Verifone

The PoS terminal market in India has valued at INR 27.47 Bn in 2020. It is expected to expand at a compound annual growth rate (CAGR) of ~13.29% between 2021 and 2025. It may reach a value of INR 50.01 Bn by 2025. The increase in the usage of near-field communicative devices, preference for contactless payment, and demand for e-commerce activities might influence the growth of the India PoS terminal market. Expansion of the market can also be attributed to the initiatives undertaken by the Government of India (GoI) to promote digital payment and thus a cashless economy in the country.

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Some of such policies implemented by the government include demonetization, Jan Dhan Yojana, and the establishment of micro ATMs nationally. Moreover, technological advancements and the increasing adoption of new technologies, such as e-wallets and mobile wallets are also leading to a revolution in the market. However, the lack of the availability of adequate PoS terminals in the market hinders the further market growth. Alongside, high installation charges and maintenance costs, as well as security concerns regarding theft disrupt the stable growth in the market. Some of the prominent players operating in the market are ePaisa Services Private Limited, Ezetap Mobile Solutions Private Limited, and MobiSwipe Technologies Private Limited.

The report includes regional segmentation for North America (USA, Canada and Mexico), Europe (Germany, France, UK, Russia and Italy), Asia Pacific (China, Japan, Korea, India and Southeast Asia), and South America. (Brazil, Argentina, Colombia, etc.), Middle East & Africa (Saudi Arabia, UAE, Egypt, Nigeria and South Africa) markets. Regional segmentation includes regions dominating the Point Of Sale Terminal market along with regions with slow market growth.

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COVID-19 impact analysis:

The pandemic, followed by a long-term nationwide lockdown, had an adverse impact on the PoS terminal market in India. In the short run, the PoS terminal market in India experienced a downfall in its market value. The primary reasons behind market disruption were the closure of retail stores for a considerable duration and the existing financial stress in the market, which led to a fall in people's purchasing power. Implementing stringent import restrictions caused a shortage in the supply of new PoS machines. They were essential since retail units were shifting to contactless methods of payment. Old and faulty devices were being removed or replaced. However, at present, due to the fear of social contacting and gathering, people are preferring cashless and contactless methods of payment. With the growing market for digital payments over the coming years, the PoS terminal market in India is also likely to expand multifold.

The report titled Global Point Of Sale Terminal Market defines and outlines the products, applications, and specifications for the readers. The study lists the leading companies operating in the global market and highlights the key changing trends adopted by companies to maintain dominance. Using SWOT analysis and Porter's five forces analysis tool, the strengths, weaknesses, opportunities, and threats of the leading companies are all mentioned in the report. All major players in this global market are profiled with details such as product type, business overview, sales, manufacturing base, competitors, applications, and specifications.

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In conclusion, this report is the one-stop reference point for industry stakeholders to obtain the Point Of Sale Terminal market forecast for 2025. This report analyzes the projected market size, market status, future developments, growth opportunities, challenges, and historical full data of the considered market segments.

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