India's very own World Travel Brands unveailed
According to Mr. Prahlad Kakar, "The travel and tourism industry is one of the cornerstones of the Indian economy as it not only earns huge revenues for the country but also creates employment for millions of people. World Travel Brands has brought the movers and shakers in the Indian Travel industry together onto an excellent platform. This brilliant concept introduced by Brands Academy will surely motivate the industry to do even better in the times to come!"
The World Travel Brands gala ceremony was conducted at Hotel Radisson Blu, Dwarka, New Delhi, one of the fastest emerging 5-star hotels on North India. Key decision makers from India's leading hotels, airlines, restaurants, travel agencies, tour and cruise operators, spas and salons, travel media, and the suppliers to these industries gathered together to celebrate the achievements of the best performers. Adding to the celebrity quotient of the ceremony was Anaida, famous Pop Singer from the late 90’s who is more popularly known as the 'Oova Oova Girl'. The glittering ceremony was punctuated with scintillating dance performances by Goa based Yogi's Angels, one of India’s leading western dance groups.
Speaking on the occasion, Mr. Rishu Monga, CEO, World Travel Brands, said, "We’re overwhelmed with the phenomenal response that our concept, World Travel Brands has received in India! If its rapidly growing popularity is any indication, I can say with confidence that our awards are all set to emerge as the most authoritative travel awards that offer unparalleled recognition to the best performers who are transforming the face of the global travel industry."
To select the World Travel Brands from India, BIG Research conducted the Brands Academy commissioned market study over a period of 12 months with more than 100 field executives who surveyed many properties across India as ‘mystery guests’. The company later on conducted the opinion surveys amongst the end consumers including but limited to business & leisure travelers, travel agencies, tour operators, suppliers, travel media and industry experts to gauge their popularity and perceptions about them and authenticate the facts gathered in the market study. The primary objectives of this study were to identify, acknowledge and offer befitting recognition to the pursuit of excellence, innovations and best practices of the winners that lead to their exemplary performance and to highlight the crucial role that their dedication to customer satisfaction plays in ensuring their long term success considering the extremely competitive and ever-evolving scenario in the travel and tourism industry.
"The true aim of this mammoth effort is to encourage the participants to showcase their achievements and inspire others on how they can improve, grow, while continually striving for perfection in their sphere of operations. World Travel Brands Awards are based on comprehensive profiling of the brands, quality of their services and the consumer perception amongst several other criteria," concluded Mr. Monga.
About World Travel Brands
World Travel Brands is a premium status offered to brands/companies/products from the Travel, Tourism and Hospitality industries as an exclusive honor in recognition to their contribution towards the promotion of excellence in their sphere of operations. World Travel Brands is the celebration of achievements of powerful brands, exceptional individuals & innovative businesses from Travel, Tourism & Hospitality industries that have excelled in customer service and developed innovative ways to carve an emphatic identity for them. It is a concept developed and being executed across several countries by Brands Academy, one of the top brand management consultancies in India. For more information, please log on to http://WorldTravelBrands.com
World Travel Brands
C-25, Stellar IT Park
Noida, UP - 201301. INDIA
For media queries, please get in touch with
Ms. Ishika Sarin
Strategic Communications Officer
Phone: +919310 124397
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