Press release
Diaper Market To Surpass US$ 118.7 Billion By 2027 | Chiaus (Fujian) Industrial Development Co Ltd.
Market Overview:A diaper is a type of underwear that allows the wearer to urinate or defecate without using a toilet. It absorbs urine or feces, either for adults or children. Baby diapers are one of the most convenient products available in the market today.
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Competitive Landscape:
Major players operating in the global diaper market include, Abena A/S, Attends Healthcare Products, Inc., Chiaus (Fujian) Industrial Development Co Ltd., DSG International Ltd., First Quality Enterprises, Inc., Kimberly-Clark Corporation, Kao Corporation, Ontex Group, Svenska Cellulosa AB, and Unicharm Corporation.
Key Market Drivers:
Launch of new products is expected to propel growth of the global diaper market over the forecast period. For instance, in November 2020, JP Outdoor Co., the U.S.-based family friendly outdoor gear company, launched the first of its kind front-side baby carrier backpack, the JP CarrierPak, a baby carrier, discreet diaper bag and backpack all in one.
Moreover, R&D of compostable diapers is also expected to aid in growth of the market. For instance, in October 2021, Agromousquetaires, through its Cellulose de Brocéliande subsidiary and a diaper producer, collaborated with materials producer, Tethis, for R&D of compostable diapers.
Covid-19 Impact Analysis
The pandemic has led to decline in births, thereby slowing down the demand for diapers and baby formula. For instance, according to Barclays, births in China are expected to decline 8% in 2020. A sharp decline in the number of births means that players in the China baby diapers market will have fewer customers buying their products.
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Key Takeaways
Major players operating in the global diaper market are focused on investing in R&D to expand their product portfolio. For instance, in March 2019, Kimberly-Clark Corp. started a new global digital technology center in Bengaluru, India.
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