Hong Kong business elite takes interest in Russia
The fashion week in Hong-Kong takes place twice a year since 1994. Organized by the Council of Hong-Kong trade development this exhibition regularly has about 1500 companies as participants and attracts more than 25 000 visitors from all over the world. This year one of the forums on Hong-Kong Fashion Week was devoted to the possibilities of Russian market. On the 13th of July in the Hong-Kong exhibition centre there were two seminars about it.At first in front of the Chinese manufacturers and exporters of clothes spoke with a report secretary general of the International Trade Centre of China, responsible organizer of the largest Chinese export/import fair (China Import and Export Fair) – Mr. Wang Junwen. He told the participants about the prospects of expansion of presence of the Chinese Trade Marks on foreign markets and a forthcoming autumn exhibition of Chinese manufacturers of clothes in Moscow.
After his speech the participants listened to Gene Zarkin – the founder of “Zarkin & Partners” Brand Consultancy (Russia), - who arrived in Hong Kong by the special invitation of the organizers of this exhibition with a seminar, devoted to building brands on the markets of Russia, Ukraine and Kazakhstan.
Saint-Petersburg's branding advertising agency "Zarkin and Partners" specializes in the development of branding strategies and provides services to its clients throughout Russia and the countries of former USSR in cooperation with US branding agency DBD International.
It is necessary to conduct marketing studies of your market (surveys of existing clients and potential customers). The marketing studies, if conducted correctly, are the key to rising sales volume of your products or services. Only if you have data accurately collected, you can create effective advertisements and PR, and wisely arrange advertising and PR campaigns with the lowest risk possible.
It is the services that are provided by Saint-Petersburg's branding advertising agency "Zarkin and Partners" all over the post-Soviet countries. It starts every project with marketing studies of your market (surveys of target groups) using a special methodology. All steps are directly guided by our US partner, David Brier, President of DBD International.
"Zarkin and Partners" Brand Consultancy
Ligovsky avenue, 10, office # 3117
Saint-Petersburg, 191036
Russian Federation
(Business center of hotel "Octyabrskaya", entrance from the 1st Sovetskaya street)
E-mail: press2@zharkin-partners.ru
Phone: 7-812-5781828
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