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Evaluate social media as a valuable strategic resource | Social Media within the Military and the Defence Sector Europe

10-23-2012 07:53 PM CET | Media & Telecommunications

Press release from: SMi Group

25-26 February 2013, Amsterdam, Netherlands

25-26 February 2013, Amsterdam, Netherlands

Social media is a phenomenon. Social networks have made it easy to keep up with friends, organise your life, publicly express thoughts, share interests, provide news snippets and much, much more. It is growing and developing continuously and presents opportunities – and difficulties – to every outward-facing organisation, even the most traditional.

The phenomenon of social media has made it easy to keep up with friends, organise your life, publicly express thoughts, share interests, provide news snippets and much more. It is growing and developing continuously, and presents numerous opportunities – and difficulties – to every outward-facing organisation, even the most traditional.
-Source: Logica

Against this backdrop, SMi’s Social Media within the Military and the Defence Sector Europe provides the latest steps the military are taking to fully exploit the power of communication networks used by millions worldwide.

Key topics addressed include implementation of best practice and how the military engages with external and internal audiences, and how this medium can offer greater reach and understanding in getting critical messages across the civilian sphere. Guidance will also be provided through recent case studies offering valuable strategies and lessons to take away and learn from with security risks, the role of social media in combat operations, and the benefits from its usage in recruitment and critical missions just some of the wide-ranging areas discussed.

For more information about this event, visit http://www.smi-online.co.uk/military-socialmediaeurope33.asp

Social Media within the Military and the Defence Sector Europe is just one of the many conferences that are a part of the SMi Group portfolio. For more information on SMi’s highly targeted conferences, workshops and publications visit www.smi-online.co.uk

SMi Group Ltd
2nd Floor South
Harling House 47-51 Great Suffolk Street
London
SE1 0BS

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