Contrast Media Market To Reach USD 6.56 Billion By 2027 – Top Key Players Bayer AG, General Electric Company, Guerbet

The increasing prevalence of various diseases leading to diagnostic tests, rising approvals to contrast agents by different healthcare setups and presence of various key players in the market is expected to drive the market widely.

According to Reports and Data, the Contrast Media market was valued at USD 4.93 billion in 2019 and is expected to reach USD 6.56 billion by the year 2027, at a CAGR of 3.6%. Contrast agent or contrast media allows to increase the contrast of structures or fluids within the body while conducting a medical imaging process through absorbing or altering external electromagnetism or ultrasound, which is different from radiopharmaceuticals, which emit radiation themselves. The rising prevalence of various chronic diseases, including cancer and cardiovascular diseases, is expected to drive the market widely. According to the estimates given by the World Health Organization (WHO), chronic diseases will account for three-quarters of global deaths and that 71% to 75% of deaths will be caused by heart diseases by 2020. Such conditions require various diagnostic imaging tests that guide the physicians to decide about the requirements of surgical interventions. Different diagnostic imaging methods, including ultrasound, magnetic resonance imaging (MRI), computed tomography (CT), etc. can be used to determine and diagnose diseases. Additionally, rising research activities on contrast agents & their applications, and increasing volume of CT and MRI are the key areas of opportunity in this market. The market is expected to witness the surge in demand due to the increased product launches. For instance, in November 2019, GE Healthcare received a USFDA approval for their contrast agent Clariscan, used for Macrocyclic MRI. The injection is used intravenously and is used for MRI in brain, spine and associated tissues. Also, in 2017, GE Healthcare (US) launched a new Macrocyclic MRI contrast agent, Clariscan, in Europe. The role of these products in tests such as MRI which further helps identifying the need for treatment/ surgeries in interventional procedures and perioperative scans before surgeries will contribute significantly to the market growth.

The ongoing research in the field of contrast media is expected to drive the market extensively. Research and development have led to innovations that seek approvals from reputed institutions for use. Such rising approvals from government institutions are also expected to contribute to the market. North America segment is expected to hold the largest market share owing to the presence of major key players in the region. Improved healthcare infrastructure is further expected to support market growth during the forecast period. Asia Pacific region is expected to be the fastest-growing segment in the market.

Although there is a vast scope for the growth of the industry, factors including side effects and allergies associated with the contrast media could be some factors hindering the market growth. Moreover, the high cost of diagnostic imaging tests and lack of trained professionals are other factors hindering the market growth.

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Market Dynamics:

Increasing development of on-demand, digitally enabled, and seamlessly connected clinician-patient interactions to manage patient base is expected to drive pharma and healthcare market in the coming years. After the COVID-19 outbreak there has been a number of foundational shifts in the healthcare system. Some of the examples include increasing consumer involvement in health care decision-making, the rapid adoption of virtual health & other digital innovations, increasing focus on utilization of interoperable data & data analytics, and increased public-private collaborations in therapeutics and vaccine development. The increased public-private collaborations for vaccine development has arisen due to high pressure of regional governments. Health care providers, and other stakeholders have invested heavily to quickly pivot, adapt, and innovate therapeutics.

Surging demands and transition to patient-centric care delivery across geographies will change pharma and healthcare market trends through 2027.

Competitive Outlook:

The report focuses on current and emerging trends in the healthcare industry such as incorporation of IoT and Machine Learning to enhance efficiency of medical products. Top companies in the market are focusing on R&D activities to expand their product offerings and cater to unmet medical needs.

This report further offers a dashboard overview of leading companies encompassing their successful marketing strategies, market contribution, and recent developments in both historic and present contexts.

Further key findings from the report suggest

• The gadolium-based segment is expected to grow with a CAGR of 3.4% during the forecast period owing its effective results.

• Many innovative products are being approved by government institutions and clinical trials have been carried out. For instance, in February 2020, Lantheus Holdings Inc., a parent company of Lantheus Medical Imaging Inc., announced results of their product BENEFIT 1, which was used to check contrast-enhanced and unenhanced echocardiography compared to non-contrast cardiac magnetic resonance imaging (“CMRI”) of their product DEFINITY. Such trials is expected to contribute to the industry growth positively during the forecast period.

• Cardiovascular Disorders continues to be chief revenue generating segment of Contrast media industry, owing it to significant target population across the globe.

• The North America regional segment held the largest share in the Contrast Media industry of 34.4% in the year 2019. The industry is dominated in this region due to presence of major key players in the region, favorable reimbursement scenario and technological advancements in the region.

• There is a surge in the use of diagnostic imaging modalities, such as MRI, CT, and ultrasound in the developed regions such as Europe, which is expected to boost the demand for contrast media in the near future.

• Key participants in the market include Bayer AG, General Electric Company, Guerbet, Lantheus Medical Imaging, Inc., Bracco Diagnostic, Inc., Trivitron Healthcare, Nano Therapeutics Pvt. Ltd., and iMAX.

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For the purpose of this report, Reports and Data has segmented the Contrast Media market on the basis of product, modality, application and region:

By Product Outlook (Revenue in Million USD; 2017–2027)

• Iodinated
o Water-soluble
 High osmolality contrast media
 Low osmolality contrast media
o Water-insoluble
• Barium-based
• Gadolinium-based
• Others

By Modality Outlook (Revenue in Million USD; 2017–2027)

• X-ray/CT
• MRI
• Ultrasound
• Others

By Application Outlook (Revenue in Million USD; 2017–2027)

• Cardiovascular Disorders
• Neurological Disorders
• Gastrointestinal Disorders
• Cancer
• Nephrological Disorders
• Musculoskeletal Disorders
• Others

Regional Outlook (Revenue in Million USD; 2017–2027)

• North America
o U.S
o Canada
• Europe
o Germany
o France
o UK
o Spain
o Italy
o Rest of the Europe
• Asia Pacific
o China
o India
o Japan
o Rest of Asia-Pacific
• Middle East & Africa
• Latin America
o Brazil

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