High Demand for Toothpaste and Toothbrushes to Fuel Sales of Oral Hygiene Products Through 2031 | BASF SE, Cargill, Ashland

Increasing awareness regarding maintaining healthy oral hygiene has boosted sales of oral hygiene products over the years. Poor oral hygiene causes various diseases, starting from periodontal disease to more serious complications such as oral-dental trauma, oral cancer, and others.

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In order to prevent such diseases, more people are incorporating various oral hygiene products into their health regimes. According to Fact.MR, the global oral hygiene market is set to expand at over 5% CAGR during the forecast period from 2021 to 2031.

According to the Centers for Disease Control and Prevention (CDC), more than 4 in 10 adults aged 30 years or older had gum (periodontal) diseases during 2009-2015, while such gum diseases result in infections and inflammations of the gums and bones that surround and support the teeth.

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As maintaining good oral hygiene prevents such complications, demand for various oral hygiene products such as toothpaste, mouthwash, floss, and others is surging across the world.

Key Takeaways from Oral Hygiene Market Study

• High demand for toothpaste and toothbrushes to fuel sales of oral hygiene product manufacturers.
• Hypermarkets/supermarkets to maintain lead in terms of distribution channel.

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• Germany to remain the epicenter of the world’s largest market of oral hygiene – Europe - with nearly 40% of the regional market’s share.
• The United States to hold more than 75% market share of the world’s second-largest oral hygiene market - North America.
• France, Japan, China, and others to sustain as highly potential markets.

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“Rise in awareness regarding oral and dental care is increasing the requirement for various oral hygiene products. Manufacturers are emphasizing on developing more variety of products, which, in turn, is fuelling sales across regions,” says a Fact.MR analyst.

Who is Winning in this Space?

With competition getting fiercer with each passing year, key players in the global oral hygiene market are focussing on investing heavily and diversifying their products.

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For instance,
• Johnson & Johnson consumer health recently committed US$ 800 million through 2030 to make its products (including oral hygiene products) more sustainable for a healthier planet.
• Henkel launched its new extensive range of oral hygiene care, including mouth wash, gum care, and others, which are subject to be fully sustainable by 2021.

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Research Insight: https://www.factmr.com/report/68/oral-hygiene-market
Content Source: https://www.factmr.com/media-release/1819/oral-hygiene-products-market-trends

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