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Game Theory in Management

05-08-2012 04:59 PM CET | Business, Economy, Finances, Banking & Insurance

Press release from: Gower Publishing Ltd

Architects and engineers can build models to test their ideas - why not managers? Game theory can be used to evaluate rival technical approaches to solving managerial problems in order to discover the most effective solutions. While the topic may seem complex, Game Theory in Management is a readable and fast-paced book; readers will come away with an entirely new perspective on the objectives, tactics, even purpose of management, and ways of evaluating the selected strategies and decisions of those within the team, inside the macro organization, and among competitors. Easily-employed tests for the validity and efficacy of management information systems are also addressed, as are those environments where cartage schemes can be most effective, and where they are not. In the areas of asset, project, and strategic management, Game Theory in Management is certain to become a game-changer.

Hardback 214 pages May 2012 ISBN 978-1-4094-4241-7
£35.00/US$59.95

Gower is recognised as one of the world's leading publishers of specialist business and management books and resources. Our publishing programme covers many of the main business processes and functions and we are continuously developing new titles. Founded in 1967 Gower is an independent, global publisher.

Susan White
Gower Publishing Ltd
Wey Court East
Union Road
Farnham
GU9 7PT
UK

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