PantherMedia takes you to the right image faster with its brand new search technology

Munich in October. With immediate effect a completely new search is live on PantherMedia.net. Based on new technologies and parameters, the new search understands an image’s content vastly better than before and is able to show far more suitable results than ever before - and that dramatically faster.
PantherMedia’s IT team, under the leadership of Ricardo Cescon, has developed a new search from scratch. The focus was on improving the quality of the search results and significantly increasing speed. The fundamental challenge is to find the most relevant images in the shortest possible time and to display them on the first pages. With a rapidly growing archive of currently more than 200 million media, this is an increasing challenge. In doing so, both the actual image content and the current visual style are matched with the expectations of an image searcher. Since imagery itself and customers’ visual expectations change over time, a professional search must also be able to adapt to this dynamic.

After careful analysis, the search engine approach of an ELK stack was selected, which consists of a combination of the technologies from Elasticsearch, Logstash and Kibana (ELK). It allows high availability, scalability and load distribution to be implemented in a simple manner when operated in a network of computers. This delivers significant gains in performance and allows numerous parameters to be taken into account in search queries for the design of the search result in order to come closer to attaining the goal of a perfect search result presented with lighting speed.

In doing so, PantherMedia has achieved decisive improvements to the understanding of an image’s content. The meaning of an individual image’s content can now be recognized, understood and classified much more precisely with the help of newly developed proprietary algorithms. This in-house developed automated word weighting system plays a special role in the context of the use of metadata and prevents subordinate picture elements from being treated the same as core picture elements. Visual image recognition (machine learning as part of artificial intelligence) will play an increasingly stronger role in the new search in the future.

Tomas Speight, Managing Director of Panther Media GmbH, says about the new search: "The increase in results accuracy, the quality of the mix of results and the speed of the results display went well beyond our expectations and must definitely be experienced."
More information can be found here:
www.panthermedia.net

Tomas Speight – Panther Media GmbH - Rüdesheimerstraße 11 - 80686 München, Germany
Tel: +49 (0)89 2000 213 0 Fax: +49 (0)89 2000 213 930 - E-Mail: press@panthermedia.net

Panther Media GmbH, founded 2004 in Munich, is Germany‘s leading stock photo agency with photographer community. More than 50.000 photographers and partners supply more than 200 million royalty free images including more than 35 million vector files along with now over 6 million videos and hundreds of thousands of 360° photos. All images are licensed by Panther Media in accordance with international copyright regulations and have been carefully checked and cleared by professional photo editors.

Our primary customers range from freelance graphic designers to large corporations, advertising agencies, graphic designers, publishers, group purchasing organizations and cooperatives as well as public authorities and government agencies. Our flexible licensing models allow for the easy use of legally safe images at highly competitive prices. Our powerful enterprise solution enables organizations to systematically manage and control their content purchasing and use across multiple locations, countries or editorial departments while eliminating annoyances like the risk of double purchasing. The enterprise solution is also ideal for coordinating home office teams. It is easy to use and does not require any software installation.

This release was published on openPR.