Press release
LA ISLA FASHION GROUP LLC ANNOUNCES DISCOVERY CHANNEL’S SARAH FRAHER AS BRAND AMBASSADOR
Los Angeles, CA – March 20, 2012 – La Isla Fashion Group LLC, a swimwear and apparel company, is thrilled to announce star of Discovery Channel’s Flying Wild Alaska, Sarah Fraher, as their official brand ambassador.Alaskan Bush pilot, Sarah Fraher became the first pilot in her family in 2003. She is a current member of Alaska-based airline, Era Alaska, which is the flight crew featured on Flying Wild Alaska. “Flying is all about freedom. Having the ability to fly in one of the most beautiful and untouched places on earth is an immeasurable privilege,” said Fraher.
“We are excited to be able to support such an amazing woman like Sarah. She truly is an inspiration to others who want to set a path and follow their dreams,” said Enrique Rivera-Sanchez, La Isla Founder and CEO.
As La Isla Brand’s ambassador, Fraher will wear La Isla apparel while on her flying adventures. She is profiled on the La Isla’s website, http://www.laislabrand.com/sponsor/sarah-fraher/ and is featured in an exclusive video interview. La Isla’s goal is to sponsor phenomenal women who make significant impressions on the world. The brand is proud to collaborate with Sarah as she embodies everything they envision in an ambassador.
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Media Contact:
Mary Gonzalez | American Rebel PR | mary@americanrebel.com | 323.656.5020
About La Isla Brand
Founded in 2004, La Isla is a California-based line of couture swimwear and apparel known for its perfect fit and supreme quality. Made from exquisite Spanish and Italian fabrics with unique, hand embroidery and beautiful, Latin-inspired prints, the brand’s swimwear collection is recognized internationally for its chic style. Additionally, La Isla’s collection of ultra-soft, printed tees was designed to help tell the story of the brand with vintage features and native prints. Earlier this year, La Isla launched La Isla 360, a charitable program designed to support nonprofit organizations around the world.
Media Contact:
American Rebel PR-1509.N. Crescent Heights blvd#5 Los Angeles, CA-90046
Mary Gonzalez | American Rebel PR | mary@americanrebel.com | 323.656.5020
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