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Vizio Optic Expands Collection of Stainless Steel MYKITA Eyewear

03-29-2012 09:29 AM CET | Fashion, Lifestyle, Trends

Press release from: VizioOptic

Boston, MA, March 28, 2012 – Vizio Optic, a premier, multiple award-winning designer eyeglasses shop and the #1 online retailer of high-end eyewear, has recently expanded its collection of MYKITA eyewear with several new stainless steel eyeglass frames.

“MYKITA glasses are very popular with our customers because of their innovative designs, so we’re very happy to announce the addition of three new styles from the brand,” said Galina Rabkin, owner of Vizio Optic.

The technology in question is MYKITA’s patented screw-less hinge, which eliminates the worry that glasses will loosen over time. The three new styles at Vizio Optic that feature this special hinge are Carlotta, Edgar, and Mona. Carlotta and Mona are more feminine frames that come in beautiful shades of violet and blackberry, with sensual curves around the lenses that would best flatter women’s soft features.

Edgar is a great frame for men, with its semi-rimless design that boasts a straight line along the top. This masculine style is available in black, silver, and graphite.

MYKITA Carlotta, Edgar, and Mona eyeglasses join the vast collection of designer eyewear offered by Vizio Optic, which is always adding new and different looks to fit customers’ personal styles. Each of these models, as well as the rest of the current lineup of MYKITA eyeglasses, can be purchased online or by calling 866-411-9428.


Founded in 2003, MYKITA represents the essence of 21st century high-tech and high-end design. Engineered in Germany, MYKITA glasses feature patented screw-less hinges and sleek modern lines. The company’s designers, Harald Gottschling and Philipp Haffmans, are true innovators and forward-thinkers. Their most popular collection features eyeglass frames handmade from special, high-quality stainless steel.

About Vizio Optic:

Vizio Optic is a premier international eyeglass and ‘Best Eyeglasses’ winner (2006, 2007, 2009, 2010). We offer our clients a unique and personalized experience, offering them access to the best in handcrafted, specialty, and designer eyeglasses and sunglasses. Vizio Optic’s key brands include Alain Mikli, CHANEL, Face à Face, Lafont, LINDBERG, Maui Jim, Mosley Tribers, Mykita, Oakley, Oliver Goldsmith Ray-Ban, Robert Marc, and more.


Media Contact:
Kristen Ciccolini

Vizio Optic is a four-time Best of Boston award winner for its unique eyewear boutique that offers exclusive specialty designer eyeglasses and sunglasses.

11 Harvard St.
Brookline Village, MA 02445

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