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Augmented Reality and Virtual Reality Industry: Market Landscape, Growth Prospects and Vendor Analysis by 2023

10-07-2020 03:42 PM CET | Business, Economy, Finances, Banking & Insurance

Press release from: ReportsandReports

Augmented Reality and Virtual Reality Industry: Market

Augmented Reality and Virtual Reality Market to grow at a CAGR of around 40.29% during the forecast period. This market research report provides a comprehensive segmentation of the global Augmented Reality and Virtual Reality market by Offering (Hardware & Software), Device Type (HMD, HUD, Handheld Device, Gesture Tracking), Application (Enterprise, Consumer, Commercial, Healthcare, Automotive). It outlines the market shares for key regions such as the Americas, APAC, Europe, and MEA. The key vendors analyzed in this report are Sony, Oculus, Samsung, Google, HTC, PTC.

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The Augmented Reality Market was valued at USD 11.14 Billion in 2018 and is expected to reach USD 60.55 Billion by 2023, growing at a CAGR of 40.29% during the forecast period.

Kay Players-
Sony (Japan), Oculus (US), Samsung (South Korea), Google (US), HTC (Taiwan), PTC (US), Microsoft (US), Wikitude (Austria), DAQRI (US), Zugara, (US), Blippar (UK), Osterhout Design Group (US), Magic Leap (US), Upskill (US), Continental (Germany), Visteon (US), Eon Reality (US), and Vuzix (US).

The virtual reality market was valued at USD 7.90 billion in 2018 and is expected to reach USD 34.08 billion by 2023, growing at a CAGR of 33.95% during the forecast period. The high penetration of HMDs in gaming and entertainment, huge investments in the VR market, advancement of technology and digitization, and availability of affordable VR devices are the major drivers of the VR market.

The use of HMDs in the enterprises for instructions and training purposes is likely to boost the growth of HMDs in the AR market. AR smart glasses are expected to be mainly used HMDs in the augmented reality market. The major applications for VR HMDs have been gaming and entertainment, and are expected to dominate the market during the forecast period.

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List of Tables:
Table 1 VR Market, By Technology, 2015–2023 (USD Million)
Table 2 VR Market for Nonimmersive Technology, By Offering, 2015–2023 (USD Million)
Table 3 VR Market for Semi- and Fully Immersive Technologies, By Offering, 2015–2023 (USD Million)
Table 4 AR Market, By Offering, 2015–2023 (USD Million)
Table 5 VR Market, By Offering, 2015–2023 (USD Million)
Table 6 AR Market, Hardware, 2015–2023 (USD Million)
Table 7 VR Market, Hardware, 2015–2023 (USD Million)
Table 8 AR Market for Software, By Application, 2015–2023 (USD Million)
Table 9 VR Market for Software, By Application, 2015–2023 (USD Million)
Table 10 Augmented Reality Market, Device Type, 2015–2023 (USD Million)
Table 11 Augmented Reality Market, Device Type, 2015–2023 (Thousand Units)
Table 12 Augmented Reality Market for Hmds, By Application, 2015–2023 (USD Million)
Table 13 Augmented Reality Hud Market, By Application, 2015–2023 (USD Million)
Table 14 Augmented Reality Market for Handheld Devices, By Application, 2015–2023 (USD Thousand)
Table 15 Virtual Reality Market, Device Type, 2015–2023 (USD Million)
Table 16 Virtual Reality Market, Device Type, 2015–2023, (Thousand Units)
Table 17 Virtual Reality Hmd Market, By Application, 2015–2023 (USD Million)
Table 18 Virtual Reality Market for Gesture-Tracking Devices, By Application, 2015–2023 (USD Million)
Table 19 Virtual Reality Market for Projectors & Display Walls, By Application, 2015–2023 (USD Million)
Table 20 Augmented Reality Market, By Application, 2015–2023 (USD Million)
……more

List of Figures:
Figure 1 Market Segmentation
Figure 2 AR and VR Market: Research Design
Figure 3 Bottom-Up Approach to Arrive at the Market Size
Figure 4 Top-Down Approach to Arrive at the Market Size
Figure 5 Data Triangulation Methodology
Figure 6 Assumptions of the Research Study
Figure 7 Augmented Reality and Virtual Reality Market, 2015–2023 (USD Billion)
Figure 8 Augmented Reality Market, By Offering, 2017 vs 2023
Figure 9 Enterprise Application Expected to Witness the Highest Growth in Augmented Reality Market Between 2018 and 2023
Figure 10 Consumer Application Expected to Lead the Virtual Reality Market Between 2018 and 2023
Figure 11 North America Held the Largest Share of the Augmented Reality Market in 2017
Figure 12 APAC Expected to Hold the Largest Share of the Virtual Reality Market By 2023
Figure 13 North America Expected to Lead the AR and VR Market for Consumer Applications During the Forecast Period
Figure 14 Attractive Market Opportunities for Augmented Reality Market
Figure 15 Attractive Market Opportunities for Virtual Reality Market
Figure 16 China Expected to Hold the Largest Share of the Virtual Reality Market in APAC By 2023
Figure 17 China Expected to Grow at the Highest CAGR in the Virtual Reality Market By 2023
Figure 18 Augmented Reality Market in China Expected to Grow at the Highest CAGR During the Forecast Period
Figure 19 Consumer Application Expected to Dominate the Augmented Reality Market During the Forecast Period
Figure 20 Head-Mounted Displays Expected to Dominate the VR Market By 2023
……Continued

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