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itsmy.com Launches First Personal Mobile Content Mashup Site for Cell Phones Worldwide

05-24-2007 11:07 PM CET | Media & Telecommunications

Press release from: GOFRESH GmbH

itsmy.com. Mobile Community. Launches First Personal Mobile Content Mashup Site for Cell Phones Worldwide

itsmy.com. Mobile Community. Launches First Personal Mobile Content Mashup Site for Cell Phones Worldwide

itsmy.com launches "My Downloads" worldwide and redefines the mobile content distribution. More than 110,000 mobile content mashup sites have already been created within the last six weeks securing itsmy.com the leadership in mobile User Generated Content (UGC) in the US and Europe. The mobile social networking service itsmy.com offers every cell phone user his own, free of cost, personal mobile homepage. This includes all mobile 2.0 services as well as an itsmy.com subdomain. Now all community members can add a personal download page to their itsmy.com mobile web community account.

Type the domain of your friend – myname.itsmy.com – in the internet browser of your cell phone, click "My Downloads" and check, vote, comment or download any content to your mobile. Or become your own DJ and present your favourite digital content mix of videos, music, pictures, lyrics from various sources at your personal "My Downloads" site to your visitors and friends.

Antonio Vince Staybl, CEO Gofresh: "With the integration of 'My Downloads' we emphasize the growing importance of trusted content stores and thus redefine the value of mobile content – by giving it a very individual touch. Now everyone can download music, videos, games to his cell phone directly from the mobile homepages of his friends and affinity groups. Moreover, people all over the world have a new possibility to get to know each other much better.

"In a few months we will launch the next level of "My Downloads" with the possibility for the user to earn up to 5% of the sales turnover of his personal download site. The sales price will be in the range of 0.99$ up to 1.99$, pay-per-download. No subscriptions." says Sabine Irrgang, COO Gofresh.

Jukka Saarelainen, CTO Gofresh: "Every user gets a 100% positive download experience due to our excellent technical platform which can handle the vast variety of different cell phones and the multitude of their digital audio- and picture formats worldwide."

About itsmy.com
http://mobile.itsmy.com operates on GOFRESH’s proprietary, highly flexible Mobile Social Networking- and UGC-Platform, supporting more than 2800 different handsets and browser variations. The service, introducing a state-of-the-art Mobile Advertising Platform developed solely for mobile marketing on mobile internet communities, can be reached worldwide via mobile phone at http://mobile.itsmy.com.

About GOFRESH
Gofresh (Munich, London, Madrid) develops, produces and distributes Europe's leading "User Generated Mobile Web Content" platform co-operating with operators (like Hutchison 3, Telefónica Móviles Spain etc.), TV stations, advertisers and brands worldwide. http://www.gofresh.de

Contact:
GOFRESH GmbH
Lilienstrasse 7 – D – 81669 Munich
Tel: +49 89 45867 502
Online: www.gofresh.de; www.itsmy.com
Mobile WEB: http://mobile.itsmy.com
Email: press@itsmy.com

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