openPR Logo
Press release


02-08-2012 06:46 AM CET | Business, Economy, Finances, Banking & Insurance

Press release from: No Stralght Lines

The cover of No Straight Lines by Alan Moore

The cover of No Straight Lines by Alan Moore

In the midst of increasing social, economic and political unrest across the globe, a new book by business visionary and futurist, Alan Moore, challenges current thinking about how societies, businesses and economies are structured, and presents a revolutionary logic for a more human-centric world.

At the heart of the book, ‘No Straight Lines: Making Sense of Our Non-Linear World’, is a new literacy that explains what comes next in terms of how we can create better and more sustainable societies, companies and vibrant economies.

‘No Straight Lines’ explains that we have arrived at the edge of the adaptive range of the industrial age and, in the transition from a linear to a non-linear world, are being overwhelmed by complexity. Faced with increasingly pressing and urgent problems, we are presented with a design challenge: how do we create better societies, more able organisations, and more vibrant and equitable economies relevant to the world we live in today?

As author Alan Moore says: “Straight line thinking just isn’t working for people, for business or for economies any more. Whether you’re talking, the near collapse of the global financial system and banker’s bonuses or the fact that six million people in the UK don’t have access to a bank account and looting on the streets of London, phone hacking and the media, we’ve ended up with a system that is dysfunctional and failing, and we're now crossing the boundaries of what's morally acceptable.”

‘No Straight Lines’ presents an inspiring plea for an entirely new way for true social, economic and organisational innovation to happen. It argues that we have the possibility to truly transform our world, to be more resilient, to be more relevant to us both personally and collectively, and at the same time to be sustainable, economically vibrant and humane, through the tools, capabilities and processes at our fingertips.

In 2005, Alan Moore highlighted a major trend in his previous book, ‘Communities Dominate Brands’. Co-authored with Tomi Ahonen, it showed how the new phenomenon of digitally connected communities was counterbalancing the power of the big brands and advertising.

‘No Straight Lines’ goes even further and is already attracting comment from major business thinkers, leaders and writers.

As B Joseph Pine II, co-author of ‘The Experience Economy’ and ‘Infinite Possibility’, says: “Anyone worried about where business is going in today’s chaotic world — and everyone concerned with where it should be going — must read ‘No Straight Lines’. Alan Moore has captured what is happening, but more importantly provides prescriptions for what individuals, companies, and society should do about it to create a better world.”

Tony Kypreos, co-founder and mentor of Springboard, the advisory board for European Leaders, agrees and comments: “If companies such as Nokia had followed Alan’s insights and concepts five years ago, they would have had different outcomes. I recommend corporate leaders to interpret how No Straight Lines applies to their organisation and take action.”

Published by Bloodstone Books, ‘No Straight Lines’ is available in paperback for £14.99 and as a Kindle ebook for £6.99. It is also available to read as a free browserbook online at

About Alan Moore:
Alan Moore is a charismatic visionary who has a firm grasp of the significant and disruptive trends which are currently reshaping our world. Through ‘No Straight Lines’, he interprets these complex themes into their most salient points, taking concepts from various sources and detecting the previously hidden relationship between them. With his unique insight, he enables organisations and companies to address the challenges we now face to develop transformational and winning ways for ‘what next’ practically looks like.

Alan is founder of the innovation consultancy firm SMLXL and co-author of ‘Communities Dominate Brands’, in which he explored the significant implications for business and organisations of living in a wired-up, networked, socially orientated world. He sits on the board of inspiration at the Dutch Think Tank Freedom Lab, acts as Head of Vision for the Grow Venture Community, and is guest lecturer at a number of business schools.

No Straight Lines
c/o Bloodstone Books
St John's Innovation Centre

Phone: 07768 364538

This release was published on openPR.

Permanent link to this press release:

Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.

You can edit or delete your press release PUTTING BUSINESS THINKING ON THE LINE here

News-ID: 210014 • Views: 1941

More Releases for Straight

Straight Nozzle Blow Guns Market Size, Share, Development by 2024
Market Research Report Store offers a latest published report on Straight Nozzle Blow Guns Market Analysis and Forecast 2019-2025 delivering key insights and providing a competitive advantage to clients through a detailed report. The report contains 102 pages which highly exhibit on current market analysis scenario, upcoming as well as future opportunities, revenue growth, pricing and profitability. Click to view the full report TOC, figure and tables: Air blow guns with extended,
Carbide Tipped Needle Holders Market Report 2018: Segmentation by Product (Narro …
Global Carbide Tipped Needle Holders market research report provides company profile for Towne Brothers, Serrations, Stille, MEDICON eG, Baxter, B.Braun, LAWTON, August Reuchlen GmbH, J&J Instruments, Hu-Friedy and Others. This market study includes data about consumer perspective, comprehensive analysis, statistics, market share, company performances (Stocks), historical analysis 2012 to 2017, market forecast 2018 to 2025 in terms of volume, revenue, YOY growth rate, and CAGR for the year 2018 to
Europe Straight Plate System Industry Report 2016
The recently published report titled Europe Straight Plate System Industry 2016 Market Research Report is an in depth study providing complete analysis of the industry for the period 2016 – 2021. It provides complete overview of Europe Straight Plate System market considering all the major industry trends, market dynamics and competitive scenario. The Europe Straight Plate System Industry Report 2016 is an in depth study analyzing the current state of the
Secret Smile Orthodontics Event Promotes Straight Teeth in Yorkshire
Secret Smile Orthodontics, the specialists for teeth straightening in Yorkshire and North Nottinghamshire, recently held an exclusive launch event for general dental practitioners at Mercedes Benz of Sheffield. Coppull, Chorley, November 29, 2011 -- Secret Smile Orthodontics, the specialists for teeth straightening in Yorkshire and North Nottinghamshire, recently held an exclusive launch event for general dental practitioners at Mercedes Benz of Sheffield. The event gave local dentists an insight into the range
Coface Arena: Back Straight Becomes ORGENTEC Stands
The Mainz-based company ORGENTEC Diagnostika has extended its involvement with 1. FSV Mainz 05 and will continue to sponsor stands at the new Coface Arena in Mainz. As they did in the Bruchweg Stadium, the globally active company, which specializes in laboratory tests, will keep the naming rights for the back straight in the new stadium built for FSV Mainz 05 for three years. In addition, ORGENTEC Diagnostika will have a
SilverLab – The tool for numerical calculations straight in the browser
db5 Dynamics AB is proud to present SilverLab, the first online tool to be used as a programming language for numerical calculations. SilverLab is a free MatLab®-compatible tool that runs in the browser only. SilverLab covers all needs of the ordinary user and additional functionality will be added continuously. By offering the application online there are some important advantages over software that needs to be installed on the client