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Loyalty Management Market 2020-2025: Aimia, Annex cloud, Apex Loyalty, Apptivo, Bond Brand Loyalty, Epsilon, FiveStars, Hashtag Loyalty, ICF Next and Others.
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The Global Loyalty Management Market size is expected to grow from USD 7.6 Billion in 2020 to USD 15.5 Billion by 2025, at a Compound Annual Growth Rate (CAGR) of 15.3% during the forecast period.
Top Companies Profiled in the Loyalty Management Market:
• Aimia (Canada)
• Annex cloud (US)
• Apex Loyalty (US)
• Apptivo (US)
• Bond Brand Loyalty (Canada)
• Brierley+Partners (US)
• Capillary (Singapore),
• Comarch (Poland)
• Epsilon (US)
• FiveStars (US)
• Hashtag Loyalty (India)
• ICF Next (US)
• Kangaroo (Canada)
• Kobie Marketing (Russia)
• Loyalty Gator (Canada)
• LoyaltyLion (England)
• Maritz Motivation (US)
• Merkle (US)
• Oracle (US)
• Smile.io (Canada)
• SpotOn (US)
• TIBCO (US)
• Yotpo (US)
• SailPlay (US)
• Lacek (US)
• Paystone (UK)
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“Among deployment modes, the cloud segment to grow at a higher CAGR during the forecast period”
Owing to an increasing awareness of the benefits of cloud-based solutions, the cloud deployment for loyalty management solution is expected to grow at a significant rage. The solution providers focus on the development of robust cloud-based solutions for their clients, as organizations have migrated to either a private or a public cloud.
“Large Enterprises segment to dominate the market during the forecast period”
Organizations with over 1,000 employees are categorized as large enterprises. The adoption of customer engagement solutions in large enterprises is higher as compared to small & medium enterprises, and this trend is expected to continue during the forecast period.
Breakdown of primary participants’ profile:
• By Company: Tier 1 – 35%, Tier 2 – 40%, and Tier 3 – 25%
• By Designation: C-Level – 30%, Director Level – 35%, and Managers – 35%
• By Region: North America – 40%, Europe – 20%, APAC – 30%, and RoW –10%
Competitive Landscape of Loyalty Management Market:
1 Competitive Leadership Mapping
1.1 Visionary Leaders
1.2 Innovators
1.3 Dynamic Differentiators
1.4 Emerging Companies
2 Competitive Leadership Mapping (Startup)
2.1 Progressive Companies
2.2 Responsive Companies
2.3 Dynamic Companies
2.4 Starting Blocks
3 Ranking Of Key Players For The Market, 2020
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Research Coverage:
The loyalty management market has been segmented based on Component (Software, Service (Professional Services(Consulting, Implementation, Support & Maintenance), Managed Services)), Organization Size (SMEs, Large Enterprises), Deployment Mode(On-Premises, Cloud), Operator (B2B, B2C), Application (Web Mobile), Vertical (BFSI, Aviation, Automotive, Media and Entertainment, Retail and Consumer Goods, Hospitality, and Others) and Region.
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